Analyzati
Spain· Web Analytics
Vergleichen Sie Analyzati und Commanders Act nach Funktionen, Rechtsraum, Nachweisen und Einsatzpassung.
Beide als Alternativen zu: Google Analytics
Spain· Web Analytics
France· Web Analytics
Needs review
Shortlist when you need an EU-headquartered enterprise stack combining server-side tag management, consent, real-time CDP activation, and independent media attribution (Adloop). Skip when you only need lightweight privacy analytics or open-source self-hosting—consider etracker or fusedeck for narrower EU measurement/tagging scopes, or Matomo-class tools for self-host analytics.
Hervorgehobene Zeilen unterscheiden sich zwischen den Produkten.
| Merkmal | ||
|---|---|---|
| Herkunftsland | ||
| Kategorie | Web Analytics | Web Analytics |
| Open Source | Nein | Nein |
| Self-Hosted | Nein | Nein |
| Hauptsitz | Nicht angegeben | France |
| Rechtsträger | Nicht angegeben | Fjord Technologies SAS (trading name Commanders Act), SIREN 527 730 782, Paris |
| US-Mutter / Kontrolle | Nicht angegeben | Keine bekannte US-Mutter |
| CLOUD-Act-Exposition (indikativ) | Nicht angegeben | Mittel |
| Hosting / Residenz | Nicht angegeben | Vendor: EU/France data centers for platform hosting; privacy policy: site data stored in EU. Public DNS: app/platform behind Cloudflare CDN. Hosting provider certs (ISO 27001, SOC 1/2, etc.) claimed on Security product sheet. Full customer-data subprocessor list not published on marketing site. |
| Zusammenfassung | Spanish cookie-free web analytics SaaS: real-time traffic, city-level geo, AI referral sources, and event tracking without cookies, stored IPs, or fingerprints. | French PlatformX MarTech suite from Fjord Technologies: enterprise server-side tag management, integrated consent, real-time CDP, and Adloop media attribution for multi-channel marketing teams. |
| Tags |
| Auf einen Blick | ||
|---|---|---|
| HQ | Nicht angegeben | Paris, France (Fjord Technologies SAS) |
| SIREN | Nicht angegeben | 527 730 782 |
| Founded | Nicht angegeben | 2010 (as TagCommander / Fjord Technologies) |
| Deployment | Nicht angegeben | Managed SaaS (not self-hosted) |
| Core suite | Nicht angegeben | TMS + CMP + CDP + Adloop |
| Commercial model | Nicht angegeben | Demo / enterprise quote (no public list price) |
| Key capabilities | ||
|---|---|---|
| EU-operated (FR) | Nicht angegeben | Ja |
| Server-side TMS | Nicht angegeben | Ja |
| Real-time CDP | Nicht angegeben | Ja |
| Integrated CMP | Nicht angegeben | Ja |
| Adloop attribution | Nicht angegeben | Ja |
| SaaS only | Nicht angegeben | Ja |
Echtzeit-Dashboard
Die intuitive Oberfläche zeigt Live-Besucherzahlen, Pageviews, Verhaltensflüsse, Akquisitionsquellen, geografische Aufschlüsselungen und Technologienutzung. Wöchentliche E-Mail-Berichte informieren ohne tägliche Logins. Datenexporte und eine öffentliche API ermöglichen weitere Analyse oder Integration.
Leichtgewichtiges Privacy-First-Tracking
Mit unter 1 KB lädt das Script schnell und vermeidet Performance-Einbußen. Es aggregiert nur anonymisierte Daten – keine persistenten IDs, kein Local Storage, kein Fingerprinting. Geolokation leitet sich aus gehashten Eingaben ab, die nie gespeichert werden.
Benutzerdefinierte Events und Kampagnen
Spezifische Nutzeraktionen und Marketingmaßnahmen über Standardmetriken hinaus tracken. Alle Pläne unterstützen Event-Tracking mit technischem Support und Wissensdatenbank. Geeignet für ROI-Analyse und Optimierung.
EU-gehostete Compliance
Daten bleiben in der EU, konform mit DSGVO, PECR und CCPA by Design. Keine Drittweitergabe, IP-Anonymisierung standardmäßig. Ein Auftragsverarbeitungsvertrag (AVV) ist verfügbar.
Enterprise Tag Manager with server-side destinations and CAPIs
Collect first-party and omnichannel events, transform/enrich without code, and deliver to 1,200+ destinations including 100+ server-side paths and major CAPIs (Google, Meta, Amazon, TikTok, Snapchat per vendor). GTM-ready server-side integration supports hybrid Google Tag Manager workflows.
Integrated consent and privacy governance tooling
Native CMP/consent features (TrustCommander lineage) with Google Consent Mode support and Google CMP partner listing. Privacy monitoring, data-quality dashboards, filters before partner delivery, and cookie-related scanners help marketing ops control what leaves the property.
Real-time CDP: identity resolution, segments, activation
Unify profiles across sources (including CRM enrichment), build no-code audiences with many filter criteria, push dynamic segment updates into ad and personalization destinations, and support cross-device experience consistency under consent rules.
Adloop media optimization and data-driven attribution
After the 2023 Adloop acquisition, centralize campaign data via API connectors, run behaviour-based attribution as an independent measurement layer versus ad-platform KPIs, set spend/anomaly alerts, and use AI-assisted ad-level recommendations.
Operational QA for tagging teams
No-code QA tooling (live event inspector, debug mode), continuous data-quality monitoring, and role/IP-restricted platform access claims reduce reliance on pure developer debugging when tags and server-side pipelines change.
| Assurance & compliance | ||
|---|---|---|
| Independent security / no-logs audit | Nicht angegeben | Not applicable Not a no-logs VPN/analytics product; marketing data platform processes customer event/profile data by design. |
| Independent security / pentest program | Nicht angegeben | Vendor claimed Security product sheet claims external pentests (black/grey box) every six months and customer audit rights; no public audit PDF reviewed. |
| ISO 27001 | Nicht angegeben | Partial Security sheet attributes ISO 27001 (and related) compliance to the hosting provider in France; not verified as Commanders Act's own current certificate. |
| SOC 2 / SOC 3 | Nicht angegeben | Partial Security sheet states hosting provider complies with SOC Type 1 and 2; not verified as vendor-owned SOC 2 report. |
| GDPR / EU data protection | Nicht angegeben | Vendor claimed French controller/processor entity; public privacy policy, named DPO, EU storage claim for site data, integrated consent tooling. Customer DPA terms not fully public on marketing pages. |
| US CLOUD Act exposure (indicative) | Nicht angegeben | Partial EU entity / no known US parent, but Cloudflare CDN on public app/platform hostnames and incomplete public subprocessor list for customer data path. Not legal advice. |
| Data processing agreement (B2B) | Nicht angegeben | Unknown Website privacy policy covers visitor/site processing; standard B2B DPA / Art. 28 package not located as a public self-serve download—request in procurement. |
| EU AI Act | Nicht angegeben | Not applicable Includes AI-assisted ad recommendations; not assessed here as a high-risk AI system product category. |
| Considerations & known limitations | ||
|---|---|---|
| Limited public subprocessor inventory | Nicht angegeben | Medium Marketing site does not publish a clear list of subprocessors for customer event/CDP data. Cloudflare is observable on public hostnames; backend host is described generically as a French data center. Request written subprocessors, regions, and SCCs before relying on 'EU-only' narratives. |
| ISO/SOC claims tied to hosting provider | Nicht angegeben | Medium Security sheet language credits the data-center provider for ISO 27001 and SOC Type 1/2. Do not treat footer logos as proof of Commanders Act's own certifications without certificate IDs. |
| Enterprise SaaS scope and switching cost | Nicht angegeben | Medium PlatformX spans TMS, CMP, CDP, and media optimization. Implementation (server-side migration, consent redesign, CAPI mapping) is non-trivial; not a drop-in free GTM replacement for all teams. |
| No self-host option | Nicht angegeben | Low Fully managed SaaS only. Organizations with hard on-prem or open-source requirements need different tools. |
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When: You mainly need EU web analytics with lighter tag/consent tooling, not a full CDP + media stack
Consider: etracker
German analytics + tag/consent oriented stack; smaller surface than PlatformX
When: You want Swiss cookieless analytics plus server-side tagging/activation without a French enterprise CDP suite
Consider: fusedeck
Narrower product; different jurisdiction (CH)
When: You need free client-side tagging and Google-native defaults, and can accept US hyperscaler jurisdiction
Consider: Google Tag Manager (and Google marketing stack)
Often retained in hybrid with Commanders Act server-side
When: Self-host open analytics is a hard requirement
Consider: Matomo (self-host or EU Matomo hosting peers such as Friendly Analytics)
Not a CDP/CAPI replacement
Nicht angegeben