Compare Analyzati and Stormly on capabilities, jurisdiction, assurance, and fit for European buyers.
Both listed as alternatives to: Google Analytics
Spain· Web Analytics
Needs review
Shortlist when you want Spanish/EU-legal SaaS web analytics with cookie-free daily uniques, city geo, AI referral views, and a public DPA—without self-hosting. Skip when you need open source, on-prem, multi-day retention/cohorts, or certified ISO/SOC evidence; consider Plausible Analytics or Matomo instead.
Netherlands· Web Analytics
Needs review
Shortlist Stormly when you need Dutch-contracted, e-commerce-first product analytics: SKU-aware report packs, Shopify/Adobe-oriented setup, inbox-style AI anomaly narratives, and a public DPA. Skip when you need cookieless privacy web stats only (consider Plausible, Simple Analytics, or Pirsch), open-source self-hosting, verified ISO/SOC on a public cert page, or a subprocessor chain free of US-group cloud and Azure OpenAI.
Highlighted rows differ between the two products.
| Feature | Analyzati | Stormly |
|---|---|---|
| Country of origin | Spain | Netherlands |
| Category | Web Analytics | Web Analytics |
| Open source | No | No |
| Self-hosted | No | No |
| Headquarters | Spain | Netherlands |
| Legal entity | Incorporated in Barcelona, Spain (exact legal name not published on pages reviewed) | Monon B.V. (Lutmastraat 1-3, 1072 JL Amsterdam; KvK 76248747 per Terms) |
| Governing law | Spain / EU (GDPR referenced; confirm governing law clause in Terms) | Netherlands (Dutch law; Amsterdam courts) |
| US parent / control | No known US parent | No known US parent |
| CLOUD Act exposure (indicative) | Medium | Medium |
| Hosting / residency | Visitor/app data: AWS in Paris (vendor). Marketing site: Namecheap in Amsterdam. Backups described as EU. Other subprocessors named in privacy materials: Stripe (payments), AWS (email), Freshworks (support), hCaptcha (registration). | Client analytics subprocessors (Security Architecture): Hetzner (EU); Amazon AWS (US company, vendor states EU regions only for encrypted analytics backups); Vultr (US company); Microsoft Azure OpenAI (US company, vendor states EU Azure region). Plans market EU data residency. Controller privacy policy also references Vultr/AWS for account data, AuthSMTP EU + Amazon SES USA for email, Stripe for payments; marketing site uses Google Analytics and Hotjar. |
| Summary | Spanish cookie-free web analytics SaaS: real-time traffic, city-level geo, AI referral sources, and event tracking without cookies, stored IPs, or fingerprints. | Dutch SaaS product analytics for e-commerce teams: SKU-aware reports, AI-assisted anomaly and root-cause insights, and Shopify/Adobe Commerce/Segment/GTM-oriented connections under Monon B.V. (Amsterdam). |
| Tags |
| At a glance | Analyzati | Stormly |
|---|---|---|
| HQ / entity | Barcelona, Spain (EU entity claimed; exact registry name not on public pages reviewed) | Monon B.V., Amsterdam, Netherlands |
| Product type | Hosted web analytics SaaS | Not listed |
| Open source | No | No |
| Self-host | No | No |
| App hosting | AWS, Paris (vendor claim) | Not listed |
| Commercial model | Freemium + pageview / site-count tiers | Free tier + monthly plan + custom; trial path on paid |
| DPA | Public; accepted via Terms of Service | Not listed |
| Category | Not listed | E-commerce product analytics (SaaS) |
| Hosting (public) | Not listed | Hetzner; AWS EU-region backups; Vultr; Azure OpenAI EU region (vendor docs) |
| Governing law | Not listed | Dutch law; Amsterdam courts |
| Key capabilities | Analyzati | Stormly |
|---|---|---|
| Cookie-free tracking | Yes | Not listed |
| EU entity (Spain) | Yes | Not listed |
| App on AWS Paris | Yes | Not listed |
| Public DPA | Yes | Not listed |
| AI referral insights | Yes | Not listed |
| SaaS only | Yes | Yes |
| E-commerce product analytics | Not listed | Yes |
| SKU-aware reports | Not listed | Yes |
| AI anomaly insights | Not listed | Yes |
| Shopify / Adobe Commerce | Not listed | Yes |
| NL entity + public DPA | Not listed | Yes |
Cookie-free uniques with daily rotating salt
Counts daily unique visitors by hashing IP + User-Agent + domain with a salt that is destroyed every 24 hours. No cookies, localStorage, or device-persistent IDs; raw IP and full UA are not stored. Trade-off: no multi-day retention or new-vs-returning series.
City-level geo without retained IPs
Derives continent, country, region, and city for maps and rankings from the request IP, then discards the IP. Useful for market mix reporting when you do not need ISP- or coordinate-level precision.
AI referral and channel acquisition views
Breaks down how visitors arrive—search, referring sites, and AI assistants such as ChatGPT, Perplexity, Gemini, and Claude—so content teams can see discovery outside classic SEO referrers.
Real-time dashboard, events, export, and API
Live visitor activity, page performance, device/browser/OS stats, custom events and campaigns, weekly email reports, data export, and API access on published plans. Integrations include a WordPress plugin and Google Tag Manager snippet placement.
Public B2B DPA with processor role
A published Data Processing Agreement (effective August 2022) treats Analyzati as processor and the customer as controller for visitor measurement. Acceptance is tied to product use under the Terms of Service rather than a bespoke countersignature workflow.
AI agent for trends, anomalies, and root-cause style digs
Stormly positions an AI agent that watches connected e-commerce data for trends and anomalies (for example conversion drops or product spikes), then delivers plain-language findings—often to the inbox—with root-cause style exploration for questions like mobile conversion drops or regional return spikes. AI assistant access is plan-dependent; the public DPA documents Azure OpenAI (Microsoft) handling of assistant queries with a 30-day retention window and property stripping rules. Best for merchandising and growth leads who want narrative answers without waiting on a data team.
SKU-aware e-commerce report library (plus custom builds)
Ready reports target commerce questions: New Arrivals Performance (early SKU winners/laggards), Unviewed & Unsold Products, cart abandonment and revenue contribution by product/category, Conversion Journey and funnels by device/region, A/B test insights, Aha Moment Discovery, cross-selling analysis, and broader library items (retention, CLV, forecasting, SQL report, and more). Vendor materials state custom reports are included without a separate fee when a needed view is missing—useful for mid-market retailers that outgrow generic event charts.
Shopify, Adobe Commerce, Segment, and GTM-oriented connections
Homepage setup emphasizes linking Shopify, Adobe Commerce, or Segment quickly, with Google Tag Manager also listed among integrations. The DPA describes additional programmatic paths (JS library, import, custom endpoints, third-party sources). Fits stores already on common commerce stacks; teams on exotic storefronts should validate event coverage and product-feed depth in a pilot before replacing an existing analytics stack.
End-user tracking with IP anonymization defaults
Per the DPA, IP addresses for end-user analytics are not stored in full: the last octet is removed and geo/timezone are derived from the anonymized value. Web integrations automatically capture first-party cookie user ids, page/referrer/UTM context, and device metadata; app properties depend on client or CDP configuration. This is still full product analytics (not cookieless aggregate-only web stats)—clients remain responsible for consent banners and lawful basis for shopper tracking.
Public DPA, security architecture, and Dutch contracting
B2B buyers can download a Data Processing Agreement (effective 2023-09-06) and a Security Architecture page listing subprocessors, encryption expectations, backup retention (analytics backups up to six months), and logical tenant isolation. Contracts and DPA are governed by Dutch law with Amsterdam courts. Useful for EU procurement packages—but US-group subprocessors (AWS, Vultr, Azure OpenAI) still require transfer and CLOUD Act diligence.
| Assurance & compliance | Analyzati | Stormly |
|---|---|---|
| Independent security / no-logs audit | Not found No public third-party audit PDF or no-logs attestation found on official pages reviewed. | Not found Security Architecture describes encryption, monitoring, isolation, and vulnerability contact (security@stormly.com); no public third-party audit PDF found. |
| ISO 27001 | Not found No ISO 27001 certificate claim located on homepage, privacy, or DPA pages. | Not found No public ISO 27001 certificate located on official legal/security pages reviewed. |
| SOC 2 / SOC 3 | Not found No SOC 2/3 report claim found on public trust materials. | Not found No public SOC 2/3 report located on official pages reviewed. |
| GDPR / EU data protection | Vendor claimed EU entity (Barcelona); public GDPR/PECR/CCPA compliance pages; anonymisation design documented; controller/processor roles in DPA. | Vendor claimed NL entity; public privacy policy and DPA (GDPR-oriented); IP last-octet anonymization for end-user analytics; SCCs language for restricted transfers in DPA. |
| US CLOUD Act exposure (indicative) | Partial Spanish/EU vendor with no known US parent, but application hosting on AWS (Paris) and US-group subprocessors (Stripe, Freshworks, AWS email, hCaptcha). Residency ≠ ownership. Not legal advice. | Partial EU entity / no known US parent, but public client subprocessors include AWS, Vultr, and Microsoft Azure OpenAI (US-group companies). Account path historically also lists Amazon SES and Stripe. Residency claims do not remove US-group legal exposure. Indicative only—not legal advice. |
| Data processing agreement (B2B) | Vendor claimed Public DPA effective 18 Aug 2022; vendor says acceptance is automatic via product use / ToS—no separate signature required. | Vendor claimed Downloadable DPA PDF linked from stormly.com/dpa (effective 6 September 2023); audit rights and subprocessor notice described; Security Architecture lists subprocessors. |
| EU AI Act | Not applicable Product reports AI *referral traffic*; it is not marketed as a high-risk AI system provider. | Partial Product includes an AI assistant via Azure OpenAI; not positioned as a high-risk AI system marketing claim. Buyers should map AI assistant use to their own AI Act / internal AI policy—vendor does not publish a full AI Act conformity package on the pages reviewed. |
| Considerations & known limitations | Analyzati | Stormly |
|---|---|---|
| AWS and US-group subprocessors | Medium Measurement app is on AWS Paris; account path also uses Stripe, Freshworks, AWS email, and hCaptcha. EU regions reduce some transfer friction but do not erase US-group provider diligence for many public-sector and bank questionnaires. | Not listed |
| No public ISO/SOC or independent audit | Medium Security claims rely on vendor documentation (HTTPS, hashing, firewalls, backups). Organisations with mandatory cert evidence will need vendor outreach or a different shortlist. | Not listed |
| No multi-day visitor identity | Low Daily salt rotation blocks persistent uniques. Expect gaps vs Google Analytics for returning users, frequency, and retention—by design. | Not listed |
| SaaS lock-in / no self-host | Low No self-host edition found. Exit requires export/API migration to another tool; confirm export completeness in a trial. | Not listed |
| Exact registry name not on marketing pages | Low Vendor states Barcelona incorporation but public pages reviewed did not display a full Spanish company registration string—collect CIF/NIF and full legal name during contracting. | Not listed |
| US-group cloud and AI subprocessors | Not listed | Medium Despite Dutch HQ and EU residency marketing, client data paths publicly include AWS, Vultr, and Microsoft Azure OpenAI. Transfer tooling (SCCs) and encryption of backups are documented, but CLOUD Act / US legal process risk remains a diligence item for sovereignty-sensitive buyers. |
| No public ISO/SOC or independent audit | Not listed | Medium Enterprise security questionnaires may stall without ISO 27001/SOC 2 packs. DPA offers information/audit rights—plan time for NDA evidence requests. |
| Azure OpenAI retains assistant context 30 days | Not listed | Medium AI queries and aggregate report results are stored on Microsoft Azure OpenAI for 30 days per DPA. Property stripping reduces some identifiers, but misconfigured event properties could still expose sensitive content—govern AI use and property hygiene. |
| Controller privacy policy vs security architecture drift | Not listed | Low Privacy policy (controller, effective 2019) still emphasizes Vultr USA wording in places, while Security Architecture (client data) lists Hetzner/AWS/Vultr/Azure. Ask for a single current subprocessor and region matrix at contract time. |
| Not a privacy web-analytics substitute | Not listed | Low Full product analytics with cookies/identifiers for web integrations—not a cookieless aggregate counter. Consent UX remains on the client. |
When: You need open-source analytics you can self-host and audit
Consider: Plausible Analytics (self-host option) or Matomo
Analyzati is SaaS-only with no public source release found.
When: You want a comparable cookie-free European SaaS peer for side-by-side trials
Consider: Plausible Analytics or Simple Analytics
Compare AI-referrer and geo depth, DPA wording, and hosting/subprocessor lists in each trial.
When: You need full-stack product analytics and advertising linkage
Consider: Google Analytics (incumbent) or a dedicated product analytics suite
Analyzati deliberately collects a minimal metric set and does not sell ad-tech profiles.
When: You only need privacy-oriented website metrics (pageviews, sources) rather than SKU-level product analytics
Consider: Plausible Analytics, Simple Analytics, or Pirsch Analytics
EU web-analytics peers; different category from e-commerce product analytics
When: You need deep general-purpose product analytics, large ecosystem, and mature multi-product SaaS event modeling
Consider: Mixpanel or Amplitude
US incumbents; stronger breadth, different jurisdiction and commercial model
When: You primarily need free/universal marketing acquisition reporting already embedded in the stack
Consider: Google Analytics (incumbent) or dual-run GA for marketing + Stormly for product/merch
GA is not SKU-first product analytics; Stormly is not a GA replacement for every report