Matomo by Stackhero vs Simple Analytics

Compare Matomo by Stackhero and Simple Analytics on capabilities, jurisdiction, assurance, and fit for European buyers.

Both listed as alternatives to: Fathom Analytics, Google Analytics, Matomo

Matomo by Stackhero

France· Web Analytics

Needs review

Shortlist when you want full Matomo on a dedicated French-operated bare-metal instance with one-click updates and hourly billing—especially if you prefer unlimited site/seat product framing over hit-metered multi-tenant SaaS. Skip when you need EU-only with no US region option, root/SSH access, or a minimal cookieless counter—consider self-hosted Matomo, Friendly Analytics, or Plausible instead.

Managed MatomoDedicated instanceFrench PaaS operatorISO 27001 (claimed)Automatic DPAEU or US region

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Simple Analytics

Netherlands· Web Analytics

Needs review

Shortlist when you need EU-operated, cookieless web metrics without visitor IDs or stored IPs—especially as a visibility layer beside GA4. Skip when you need self-host/open-source control, session replay, or identity-rich marketing analytics; consider Plausible Analytics or Matomo/Piwik PRO instead.

Cookieless analyticsNo stored IPs / visitor IDsEU-hosted (NL focus)Dutch B.V.Works beside GA4API & BI export

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Highlighted rows differ between the two products.

Matomo by Stackhero vs Simple Analytics: Snapshot
Feature	Matomo by Stackhero	Simple Analytics
Country of origin	France	Netherlands
Category	Web Analytics	Web Analytics
Open source	Yes	No
Self-hosted	No	No
Headquarters	France	Netherlands
Legal entity	Stackhero (RCS Paris 512 366 378, VAT FR92512366378), 1 rue de Stockholm, 75008 Paris, France	Simple Analytics B.V., Amsterdam (KVK 88269922, VAT NL864560011B01)
Governing law	French law; courts at registered head office (per Terms of service)	Netherlands / EU
US parent / control	No known US parent	No known US parent
CLOUD Act exposure (indicative)	Medium	Low
Hosting / residency	Primary compute: Stackhero bare-metal cloud, customer-chosen region EU (France) or USA. Backups: stored in the EU per Matomo FAQ; encrypted atomic images retained up to ~3 months. Not built on AWS/GCP/Azure as the stated compute substrate. Payment processor (unnamed) handles card data; privacy policy mentions third-party messaging/stats tools without a full named subprocessor table.	Analytics data claimed processed in the Netherlands/EU. Public subprocessors (May 2026): Worldstream + Leaseweb (NL hosting), Hetzner (DE hosting), Bunny (SI CDN/DNS), Hyperping (FR uptime), Intention (NL domains). Vendor states this list covers website visitor-data subprocessors only—not payments/internal ops.
Summary	French PaaS-managed Matomo on dedicated bare-metal instances: unlimited sites until capacity, one-click updates, EU or US region choice, with hourly billing and an automatic DPA.	Dutch privacy-first web analytics SaaS: cookieless pageviews and campaigns without visitor IDs or stored IPs, EU-hosted by Simple Analytics B.V. in Amsterdam.
Tags	analytics privacy saas gdpr matomo open-source france managed-hosting iso-27001	analytics privacy saas gdpr cookieless web-analytics api eu-hosted

At a glance: Matomo by Stackhero vs Simple Analytics
At a glance	Matomo by Stackhero	Simple Analytics
HQ	Paris, France (1 rue de Stockholm, 75008)	Amsterdam, Netherlands
Legal entity	Stackhero — RCS Paris 512 366 378	Simple Analytics B.V. (KVK 88269922)
Stack	Open-source Matomo on dedicated Stackhero VM	Not listed
Hosting regions	EU (France) or USA; backups in EU (vendor FAQ)	Not listed
Commercial model	Hourly instance billing; free trial; no standard commitment	Free hobby tier + usage-based paid + enterprise
Certifications	ISO 27001:2022 claimed (BAB #254338)	Not listed
Founded	Not listed	2018
Product type	Not listed	Hosted web analytics SaaS (not self-hosted)
Open source	Not listed	No (proprietary)
Data focus	Not listed	Cookieless, non-identifying aggregate metrics
Primary hosting	Not listed	Netherlands (EU); see subprocessors

Key capabilities: Matomo by Stackhero vs Simple Analytics
Key capabilities	Matomo by Stackhero	Simple Analytics
Managed Matomo	Yes	Not listed
Dedicated instance	Yes	Not listed
French PaaS operator	Yes	Not listed
ISO 27001 (claimed)	Yes	Not listed
Automatic DPA	Yes	Not listed
EU or US region	Yes	Not listed
Cookieless analytics	Not listed	Yes
No stored IPs / visitor IDs	Not listed	Yes
EU-hosted (NL focus)	Not listed	Yes
Dutch B.V.	Not listed	Yes
Works beside GA4	Not listed	Yes
API & BI export	Not listed	Yes

Matomo by Stackhero

Dedicated bare-metal Matomo instance
Each customer gets an isolated VM on Stackhero’s own bare-metal cloud (Stackhero DC OS), not shared multi-tenant Matomo. Local disks and included Redis are positioned for high IOPS and heavy traffic—fit teams that outgrow noisy-neighbor shared analytics clouds.
Unlimited sites, members, segments, and goals until capacity
Stackhero does not meter websites, team seats, segments, or goals as product SKUs; you scale by instance size (published up to 16 vCPUs / 64 GB RAM). Retention is limited by disk, not a fixed product TTL—plan storage for long history.
One-click Matomo updates and managed ops (no SSH)
Stackhero delivers Matomo updates for dashboard application; firewall IP rules are customer-configurable. SSH is intentionally unavailable on the managed service—good for reduced surface area, poor fit if you need custom OS packages.
Custom domain, GeoIP2, and dedicated notification email
Point matomo.yourdomain.com with TLS 1.3/ECDSA, ship visitor location via bundled GeoIP2, and send unlimited Matomo reports/alerts through a per-instance email path—reduces glue work after first deploy.
Atomic encrypted daily backups (EU vault)
24-hour atomic image backups (plus event-driven backups on upgrades) are validated, then encrypted (OpenPGP ECDH/Curve25519) and retained up to three months. Vendor FAQ states backups are stored in the EU even when regions differ—confirm dual-region implications for US instances.
Hourly billing with EU or US region choice
Spin services up/down with hourly charging and a single monthly invoice; free trial without payment method. Choose European (France) or USA placement at create time—region is a first-class control for residency, not a hidden default.

Simple Analytics

Cookieless metrics without visitor IDs or stored IPs
Collects pageviews, referrers, UTMs, time-on-page, and scroll depth without cookies, localStorage, fingerprints, or stored IP addresses. Unique visits are inferred from referrer hostname matching, not device IDs. Built for sites that want analytics without a consent banner solely for this tool—and without building visitor profiles.
Country from time zone, not geo-IP
Country-level location is derived from the visitor’s IANA time zone rather than IP lookup, so IPs can be dropped end-to-end. City/region is not available; some border and multi-country zones can mis-tag. Useful when legal teams reject IP-based geolocation even when hashed.
Cookieless layer beside GA4 and BI stacks
Positioned to measure traffic lost when consent is denied in cookie-based tools. Import historical Google Analytics data; export via Stats/Export APIs and integrations toward Looker Studio, Power BI, and warehouse workflows so analysts can compare consented vs observed traffic without replacing every GA report.
Lightweight script, events, goals, and ad-blocker bypass
Vendor claims a single script under 5 KB. Supports events, automated events (e.g. downloads, outbound links), goals, filters, email reports, and robot/referrer-spam controls. Ad-blocker resilience is via first-party proxy or custom subdomain CNAME—not automatic immunity for every blocklist.
Team access, SSO, and EU-operated SaaS
Hosted product from Simple Analytics B.V. (Amsterdam) with role-oriented team features on higher tiers and documented SAML SSO for Okta and Microsoft Entra. No official self-host edition—operations and residency follow the vendor’s EU infrastructure and public subprocessor list.

Assurance & compliance: Matomo by Stackhero vs Simple Analytics
Assurance & compliance	Matomo by Stackhero	Simple Analytics
Independent security / no-logs audit	Not found ISO 27001 and bug-bounty openness claimed; no public independent no-logs audit report specific to analytics found.	Not found Searched security/trust pages; no public independent audit PDF found.
ISO 27001	Vendor claimed Vendor publishes ISO/IEC 27001:2022 certificate #254338 from the British Assessment Bureau (PDF). Not re-verified against the issuer’s public register in this draft.	Not found No ISO 27001 certificate claimed on primary security pages.
SOC 2 / SOC 3	Not found No SOC 2/3 claim found on certifications/privacy/GDPR pages reviewed.	Partial Vendor states SOC 2 Type II is in progress / coming soon—not completed certification at research time.
GDPR / EU data protection	Vendor claimed French entity; public GDPR & DPA page; customer controller / Stackhero processor model; EU region option for service data.	Vendor claimed Dutch EU entity; vendor claims no personal data collection (no cookies/IPs/visitor IDs) and GDPR-friendly design. Not legal advice—confirm for your processing facts.
US CLOUD Act exposure (indicative)	Partial French entity, no known US parent, non-hyperscaler bare-metal hosting claimed. Medium/partial because USA is a first-class hosting region; EU-only only when the customer creates the service in Europe. Backups stated as EU-stored. Not legal advice.	Partial EU entity, no known US parent, public analytics subprocessors are EU-based (Worldstream, Leaseweb, Hetzner, Bunny, Hyperping). Residual risk remains; reconcile Cloudflare mention on GDPR page vs Bunny on subprocessors. Assessment by EuropeanStack—not a vendor 'safe' claim. Not legal advice.
Data processing agreement (B2B)	Vendor claimed DPA applies automatically with Terms of service; PDF downloadable from the GDPR & DPA page.	Partial Vendor says DPA usually not required (no personal data) but will review/sign customer-provided DPAs aligned with architecture.
EU AI Act	Not applicable Web analytics hosting; not positioned as an AI system product.	Not applicable Web analytics product; not marketed as an AI system subject to AI Act high-risk regimes.

Considerations & known limitations: Matomo by Stackhero vs Simple Analytics
Considerations & known limitations	Matomo by Stackhero	Simple Analytics
Optional US hosting region	Medium Platform offers USA placement alongside France/EU. Mis-selected region or unclear contract language can put visitor analytics outside the EU. Procurements that require EU-only must pin region at create time and in the order form.	Not listed
EU backups when primary is US	Medium FAQ states backups are stored in the EU. If an instance runs in the USA, confirm whether visitor data is dual-homed (US primary + EU backup) and how that affects DPIA and transfer tools.	Not listed
No SSH / managed-only host	Low Cannot install arbitrary system software or agents; support hours stated as CET office hours for basic platform support—not full Matomo application consulting.	Not listed
Limited named subprocessor list	Medium Privacy policy mentions third-party tools and a payment processor without a detailed public subprocessor register. Request the annex in diligence if procurement requires named processors.	Not listed
ISO certificate vendor-published	Low ISO 27001:2022 is claimed with a public PDF and BAB certificate number; validate scope, sites, and validity dates with the certification body before treating it as verified.	Not listed
Matomo privacy configuration is yours	Low Hosting in the EU does not auto-configure consent, IP anonymization, or cookieless modes. Controllers remain responsible for Matomo GDPR tooling and site policy.	Not listed
Hosted SaaS only—no self-host	Not listed	Medium No official self-host edition. Orgs with air-gap or on-prem telemetry mandates need Plausible self-host, Matomo, or similar instead.
SOC 2 not yet complete	Not listed	Medium SOC 2 Type II is publicly 'in progress'. Enterprise security reviews may block until a report is available or accept compensating controls (minimal data + EU hosts).
Referrer-based uniques and timezone country	Not listed	Low Uniques are not durable visitor IDs; country is timezone-based with known mis-tag edge cases. Totals will differ from GA client-ID models—set stakeholder expectations.
CDN/DDoS vendor documentation inconsistency	Not listed	Low Subprocessors list Bunny (EU) for CDN/DNS; GDPR page still references Cloudflare for CDN/DDoS. Ask for current edge path before asserting zero US-group infrastructure touch.
Small independent operator	Not listed	Low Public About page describes a three-person self-funded team. Fine for many sites; large enterprises should assess continuity, support SLAs, and roadmap capacity explicitly.

Fit

Matomo by Stackhero

Best fit when

Teams that want Matomo’s full analytics/admin surface without running OS or Matomo upgrades themselves
Buyers who prefer a dedicated VM and capacity-based limits over multi-tenant hit metering
Orgs consolidating Matomo with other Stackhero-managed open-source services under one French operator
Projects that need hourly elasticity and the ability to stop billing with one click
Controllers who will configure Matomo privacy features themselves and want a signed/automatic DPA plus ISO 27001 claims

Poor fit when

Requirements that forbid any US hosting option or dual-region backup stories—platform publicly offers USA regions
Teams that need SSH, custom kernels, or non-Matomo system agents on the host
Buyers seeking only a lightweight cookieless pageview product (Plausible-class tools are simpler)
Organizations that must self-host inside their own cloud account with no third-party PaaS operator
Use cases needing a named public subprocessor register beyond Stackhero’s high-level privacy/GDPR pages

Consider instead when

When: You want Swiss Matomo-as-a-Service with cookieless defaults and CH product hosts
Consider: Friendly Analytics
Different operator, residency story, and privacy defaults; still Matomo-based.
When: You need enterprise analytics packaging beyond plain managed Matomo
Consider: Piwik PRO
Compare modules, contracts, and hosting regions independently.
When: You only need a minimal open-source-friendly counter with simple SaaS UX
Consider: Plausible Analytics
Far less Matomo depth; different product surface.
When: You require full root control and in-house residency guarantees
Consider: Self-hosted Matomo on your own EU IaaS
Maximum control; you own updates, backups, and hardening.

Simple Analytics

Best fit when

Teams measuring traffic lost when consent is denied in cookie-based analytics (GA4/Adobe)
Public-sector and regulated sites that need no cookies/IPs/visitor profiles for web stats
EU procurement that requires Dutch legal entity + published EU subprocessors for visitor data
Agencies/multi-site operators wanting a simple hosted dashboard, reports, and API/BI egress
Sites that want essential pageview/referrer/UTM metrics without an analytics-only consent banner

Poor fit when

Product analytics needing session replay, heatmaps, or person-level funnels
Organizations that must self-host analytics or prefer open-source governance (see Plausible/Matomo)
Buyers requiring city/region geolocation accuracy (country is timezone-derived)
Teams whose primary need is identity-rich attribution, audiences, and marketing automation inside the analytics suite

Consider instead when

When: You need open-source and/or official self-hosting of privacy-first analytics
Consider: Plausible Analytics (catalog: plausible_analytics) or Matomo
Simple Analytics is hosted SaaS only; Plausible and Matomo cover self-host paths many security policies require.
When: You need a deeper EU enterprise analytics platform with configurable processing and on-prem options
Consider: Piwik PRO (catalog: piwik_pro)
Heavier suite and procurement surface than Simple Analytics’ minimal cookieless product.
When: You need identity graphs, remarketing audiences, and full marketing analytics depth
Consider: Google Analytics or Adobe Analytics
Keep those for consented deep analysis; Simple Analytics is the opposite design tradeoff.
When: You want another lightweight EU cookieless tracker and are comparing peers
Consider: Pirsch Analytics (pirsch_analytics) or Friendly Analytics (friendly_analytics)
Compare retention, multi-site, SSO, and API maturity rather than GDPR slogans alone.

Open questions for due diligence

Matomo by Stackhero

Will the order form and DPA annex permanently pin the Matomo instance to the EU (France) region with no US failover?
For US-region instances, what exact data is copied to EU backup vaults and under which transfer mechanism?
Who is the unnamed parent company referenced on the About page, and is there any US ownership or PE?
Can ISO 27001 certificate 254338 be validated on the British Assessment Bureau (or successor) public register for current scope/dates?
Which payment, support, and website analytics providers process Stackhero account data (named subprocessor list)?

Simple Analytics

Is Cloudflare still used for any CDN/DDoS path, or has Bunny fully replaced it for edge services?
When will SOC 2 Type II complete, and will the report be available under NDA?
What exact data-retention windows apply per plan for your expected traffic volume?
Will the vendor sign your standard DPA/SCC pack as-is for public-sector procurement?
Are any non-EU subprocessors used for account email, payments, or support that could affect broader vendor risk (visitor analytics list excludes these)?