Insights
Austria· Web Analytics
Insights vs JENTIS
Compare Insights y JENTIS en capacidades, jurisdicción, garantías y encaje para compradores europeos.
Ambos figuran como alternativas a: Google Analytics
JENTIS
Austria· Web Analytics
Needs review
Shortlist when you need managed server-side / first-party capture with EU-entity hosting and multi-destination activation (ads + analytics). Skip when you only want lightweight privacy analytics or free self-hosted tagging—consider Piwik PRO or etracker for EU analytics-first stacks, or Google sGTM if you will operate a Google-centric pipeline yourself.
EU-operated (Austria)Server-side tag managerEU/EEA hosting (claimed)ISO 27001 (claimed)Managed SaaSNot open source
Las filas resaltadas diferencian a los dos productos.
| Característica | Insights | JENTIS |
|---|---|---|
| País de origen | Austria | Austria |
| Categoría | Web Analytics | Web Analytics |
| Código abierto | Sí | No |
| Autoalojado | No | No |
| Sede | No indicado | Austria |
| Entidad legal | No indicado | JENTIS GmbH |
| Ley aplicable | No indicado | Austria / EU GDPR |
| Matriz / control EE.UU. | No indicado | Sin matriz estadounidense conocida |
| Exposición CLOUD Act (indicativa) | No indicado | Bajo |
| Alojamiento / residencia | No indicado | Product: default EU/EEA-only processing on ISO 27001-certified cloud; docs cite IONOS cloud (Germany/EU). Exact host/region named in customer DPA. Optional non-EU instances may add non-EU subprocessors if selected. Marketing website separately uses Host Europe (DE) and US SaaS (HubSpot, Salesforce, Google) for corporate CRM/ads—not the Twin Server product path. |
| Resumen | Austrian privacy-first hosted web analytics: page views and custom events without cookies or stored visitor IPs, with an MIT open-source JS client (backend uses Google Firebase). | Austrian managed server-side data capture and hybrid tag manager: first-party Twin Server collection, consent-aware routing, and ad activation for multi-tool MarTech stacks. |
| Etiquetas |
| De un vistazo | Insights | JENTIS |
|---|---|---|
| HQ | No indicado | Vienna, Austria |
| Legal entity | No indicado | JENTIS GmbH (FN 529675i) |
| Founded | No indicado | 2020 |
| Product type | No indicado | Managed server-side data capture / hybrid tag manager |
| Hosting model | No indicado | Managed SaaS; EU/EEA by default (IONOS cited in docs) |
| Open source | No indicado | No |
| Self-hosted product | No indicado | No (managed hosting) |
| Commercial model | No indicado | Sales-led SaaS (demo / consultation) |
Insights
Seguimiento sin cookies
Insights no requiere cookies, eliminando la necesidad de banners de consentimiento intrusivos que pueden disuadir hasta un 20 % de visitantes de seguir interactuando. Las páginas vistas se registran automáticamente, capturando aspectos básicos como duración de visita y páginas de salida, todo anonimizado. Esto mantiene los sitios más rápidos y amigables mientras proporciona datos accionables.
Seguimiento de eventos personalizados y flujos de usuario
Los desarrolladores pueden rastrear interacciones con precisión: envíos de formularios, reproducciones de vídeo, desplazamientos más allá de umbrales. La biblioteca Insights.js habilita payloads de eventos flexibles, construyendo recorridos detallados de usuario. A diferencia de herramientas básicas de privacidad, gestiona apps web complejas, mostrando secuencias desde aterrizaje hasta conversión sin identificadores personales. La documentación incluye ejemplos de código para configuraciones comunes.
Cumplimiento RGPD integrado
Sin almacenamiento de IP ni retención de datos personales — Insights evita trampas comunes que llevaron a multas contra usuarios de Google Analytics. Cumple RGPD, CCPA y PECR de serie. Los informes de transparencia detallan exactamente qué puntos de datos se recopilan, y los subprocesadores Firebase gestionan solo cargas anonimizadas. El alojamiento europeo vía firma austriaca garantiza que los datos permanezcan en jurisdicciones conformes.
Código ligero y transparente
El script carga en menos de 10 KB gzipped, superando a rivales más pesados. El seguimiento completo de eventos permanece performante incluso en dispositivos de gama baja. El código fuente del rastreador del lado del cliente es público en GitHub, permitiendo auditorías. La transparencia de precios coincide: tarifas mensuales planas basadas en volumen de eventos, cancelables en cualquier momento sin sobrecostes.
JENTIS
Hybrid server-side tag management
One container for client- and server-side tags with first-party DNS; migrate data-layer logic and debug from browser hit to server dispatch without running your own sGTM fleet.
Twin Server capture and transforms
Server-side session mirror that can pseudonymize, anonymize, enrich, and time-frame parameters before forwarding—usable as a CNIL-style proxy pattern when configured carefully.
Essential Mode for non-consent traffic
Configurable minimized/anonymized capture when marketing consent is refused so sessions and conversions are not fully invisible—subject to DPO/legal sign-off per jurisdiction.
Synthetic Users for ad activation
Models trained on consented first-party data produce synthetic conversion signals for Google, Meta, TikTok, and other ad APIs; measure impact with holdouts—legal basis is configuration-specific.
Managed EU connectors and raw export
Vendor-maintained connectors across analytics, ads, and MarTech plus raw data export/API-style control; not a self-hosted open-source stack.
| Assurance & compliance | Insights | JENTIS |
|---|---|---|
| Independent security / no-logs audit | No indicado | Not found No public independent no-logs or third-party security audit PDF located; ISO is the main public assurance claim. |
| ISO 27001 | No indicado | Vendor claimed Vendor states ISO 27001 / ISO 27001:2013 certification on site footer and privacy docs; certificate not independently verified in this draft. |
| SOC 2 / SOC 3 | No indicado | Not found No public SOC 2/3 report found on marketing or privacy docs. |
| GDPR / EU data protection | No indicado | Vendor claimed Austrian controller entity; product marketed as privacy-by-design processor with EU hosting, CMP hooks, and transform functions. Not legal advice—confirm config and DPA. |
| US CLOUD Act exposure (indicative) | No indicado | Partial EuropeanStack assessment: AT entity and no known US parent; product hosting claimed EU-only (e.g. IONOS). Residual exposure via customer-chosen US destinations and any non-EU instance option. Not legal advice. |
| Data processing agreement (B2B) | No indicado | Vendor claimed Sample DPA via Customer Legal Hub; required for SaaS processing. Confirm signed version and subprocessor annex. |
| EU AI Act | No indicado | Not applicable Core product is tag/data capture; Synthetic Users is ML-assisted but product is not marketed as a general-purpose AI system. Revisit if Synthetic Users becomes a primary regulated AI offering. |
| Considerations & known limitations | Insights | JENTIS |
|---|---|---|
| Consent modes need legal sign-off | No indicado | High Essential Mode and Synthetic Users can re-open measurement when users refuse cookies; legality depends on jurisdiction, configuration, and DPO assessment—not automatic compliance. |
| Downstream US ad/analytics tools | No indicado | Medium Even with EU capture, enabling Google/Meta/TikTok connectors can transfer personal data to US providers; use transforms/proxy patterns and transfer tools as required. |
| ISO claimed; limited public audits | No indicado | Medium ISO 27001 is vendor-asserted; no independent public security/no-logs audit found. Request certificate, pen-test summaries, and full subprocessor list under NDA if needed. |
| Managed SaaS, not self-host | No indicado | Medium No open-source self-host product path; ops simplicity trades for vendor dependency, sales-led pricing, and migration cost if you later leave. |
| Implementation and data-layer effort | No indicado | Low Migration from client-side tags still needs DNS, data layer, CMP mapping, and QA—vendor connectors reduce but do not eliminate engineering work. |
Encaje
Insights
Best fit when
No indicado
Poor fit when
No indicado
JENTIS
Best fit when
- E-commerce and multi-brand sites that lose conversion data to blockers, ITP, and consent drop-off
- Performance marketing teams activating into Google, Meta, TikTok, and other ad APIs from first-party events
- Analytics/DPO pairs that need data-point-level governance, CMP sync, and pseudonymization before third-country tools
- Organizations preferring a managed EU capture layer over self-operated server-side GTM
- Stacks that feed both EU analytics (e.g. Piwik PRO) and global ad platforms from one collection path
Poor fit when
- Teams seeking free, open-source, or fully self-hosted analytics only
- Lightweight privacy page analytics without ad activation or hybrid tag management
- Buyers who cannot run sales-led procurement, data-layer work, and legal review of consent modes
- Use cases that need a full CDP/BI product rather than capture and routing
Consider instead when
When: You primarily need EU privacy-focused web analytics (and optional self-host), not multi-destination ad activation
Consider: Piwik PRO or etracker
JENTIS can still sit in front of Piwik PRO; choose the analytics product when capture is not the bottleneck.
When: You are Google-only and will operate server-side GTM yourself
Consider: Google Tag Manager (server-side) + GA4
Lower cash cost; higher ops burden and different transfer/jurisdiction posture.
When: You need a full customer data platform or enterprise analytics suite
Consider: Adobe Analytics or a dedicated CDP (e.g. Tealium)
JENTIS is capture/routing at the start of the chain, not a CDP replacement.
Open questions for due diligence
Insights
No indicado
JENTIS
- What is the exact production cloud provider, region, and subprocessor list on the current DPA annex?
- Can the vendor produce a current ISO 27001 certificate and any independent penetration-test summary?
- Has legal counsel approved Essential Mode and Synthetic Users for your markets (ePrivacy/GDPR basis)?
- Which destinations will receive personal data vs pseudonymized/synthetic signals only?
- What SLA, raw data retention, and exit/export terms apply to your tier?