Magic Earth vs Mapy.com

Vergelijk Magic Earth en Mapy.com op mogelijkheden, rechtsgebied, waarborgen en geschiktheid voor Europese kopers.

Beide vermeld als alternatief voor: Google Maps

Magic Earth

Netherlands· Maps & Navigation

Needs review

Shortlist Magic Earth when you want a Dutch-published freemium OSM navigator with offline Premium packs, multi-modal routing, and dashboard integrations without a Google account. Skip when you need open-source clients, a published B2B DPA/subprocessor schedule, or Google-grade live transit and commercial POI density everywhere—consider Google Maps for coverage, or open OSM clients (Organic Maps/OsmAnd) for fully free offline-first use.

NL-operatedOffline maps (Premium)OSM-based mapsMulti-modal routingFreemiumClosed source

Bekijk vermelding Bezoek Website

Mapy.com

Czech Republic· Maps & Navigation

Needs review

Shortlist Mapy.com when you want a Czech-operated map/navigation product with strong outdoor and Central European layers, offline packs, and an optional map REST API—especially as a Google Maps alternative for CZ-centric consumer or light developer use. Skip when you need self-hosting, public enterprise ISO/SOC evidence, or a detailed published subprocessor register; consider komoot for sport-only outdoor planning or HERE WeGo for HERE-stack offline multi-modal navigation.

EU-operated (CZ)Offline mapsOutdoor & winter mapsMulti-mode routingREST map APISeznam-operated DCs

Bekijk vermelding Bezoek Website

Gemarkeerde rijen verschillen tussen de twee producten.

Magic Earth vs Mapy.com: Overzicht
Kenmerk	Magic Earth	Mapy.com
Land van herkomst	Netherlands	Czech Republic
Categorie	Maps & Navigation	Maps & Navigation
Open source	Nee	Nee
Self-hosted	Nee	Nee
Hoofdkantoor	Netherlands	Czech Republic
Juridische entiteit	Magic Lane International B.V. (Amsterdam; Play Store lists Narva-eiland 52, 1014 ZJ)	Seznam.cz, a.s. (IČO 26168685), Radlická 3294/10, 150 00 Praha 5
Toepasselijk recht	Netherlands / EU GDPR context (consumer privacy policy; not legal advice)	Czech / EU (GDPR applies as EU controller)
VS-moeder / zeggenschap	Geen bekende VS-moeder	Geen bekende VS-moeder
CLOUD Act-blootstelling (indicatief)	Middel	Laag
Hosting / residentie	Consumer online services on Magic Earth hostnames (e.g. magicearthsdk.com service domains per vendor data inventory). Primary cloud host and EU/non-EU regions not publicly listed. Weather aggregated on vendor servers from external providers. Premium iOS cloud backup host unknown. Billing often via Apple App Store / Google Play (US-group platforms). No public consumer subprocessor schedule found.	Seznam privacy principles: personal data stored in Seznam-owned or Seznam-operated data centres. Corporate sources describe Czech facilities (Kokura; Nagoja in Benátky nad Jizerou). Third-country technology partners may be used under contracts/SCCs; no public Mapy-specific subprocessor inventory found. Optional Google/Apple/Microsoft login and Seznam advertising stack can add third-party paths when enabled.
Samenvatting	Privacy-oriented freemium maps and turn-by-turn navigation from Magic Lane International B.V. (Amsterdam): OSM-based maps, offline Premium packs, multi-modal routing, and CarPlay/Android Auto.	Czech maps and navigation from Seznam.cz, a.s.: world coverage with proprietary CZ map data and OSM abroad, multi-mode routing, offline maps, and a developer REST API.
Tags	maps navigation offline-maps openstreetmap freemium privacy netherlands carplay android-auto magic-lane	maps navigation offline-maps openstreetmap freemium route-planning hiking cycling outdoor czech-republic seznam consumer rest-api

In één oogopslag: Magic Earth vs Mapy.com
In één oogopslag	Magic Earth	Mapy.com
HQ	Amsterdam, Netherlands (Brasov, RO site also listed)	Niet vermeld
Legal entity	Magic Lane International B.V.	Niet vermeld
Product type	Consumer iOS/Android navigation app	Niet vermeld
Map data	OpenStreetMap-based + vendor layers	Seznam editorial (CZ); OSM-based abroad
Commercial model	Freemium Essential + Premium (web/store)	Freemium app + Premium; API free credits then optional paid
Open source	No (closed source)	No (proprietary client/service)
Self-host	No	No (hosted SaaS/API)
HQ / entity	Niet vermeld	Seznam.cz, a.s., Prague, Czech Republic
Product surface	Niet vermeld	Web + Android/iOS (+ CarPlay/Android Auto) + REST API

Key capabilities: Magic Earth vs Mapy.com
Key capabilities	Magic Earth	Mapy.com
NL-operated	Ja	Ja
Offline maps (Premium)	Ja	Ja
OSM-based maps	Ja	Niet vermeld
Multi-modal routing	Ja	Niet vermeld
Freemium	Ja	Niet vermeld
Closed source	Ja	Niet vermeld
Outdoor & winter maps	Niet vermeld	Ja
Multi-mode routing	Niet vermeld	Ja
REST map API	Niet vermeld	Ja
Seznam-operated DCs	Niet vermeld	Ja

Magic Earth

OpenStreetMap-based maps with offline Premium packs
Worldwide map browsing uses OSM-derived data with Magic Lane enrichment. Premium unlocks offline map downloads and offline voice guidance for 200+ countries/regions (vendor claim: 233), reducing reliance on mobile data while travelling.
Multi-modal turn-by-turn routing
Essential includes basic car, bicycle, pedestrian, and truck routing with multi-stop plans, lane assistance, and head-up display. Premium deepens profiles (e.g. bike terrain/e-bike, truck dimensions) and traffic-aware re-routing.
CarPlay, Android Auto, and Apple Watch (Premium)
Dashboard and wearable integrations are Premium features for in-vehicle and on-wrist guidance—useful when phone-only navigation is impractical, with vendor notes that coverage can vary by region.
Crowd traffic, cameras, and safety reports
Premium emphasises real-time traffic optimisation; Essential still surfaces camera alerts and community hazard-style reports. Traffic contribution telemetry uses a rotating sensor id per the vendor data inventory rather than a permanent user account graph.
Freemium model without ads as monetisation
Essential remains free for core map and basic navigation. Premium is sold via web licenses and store subscriptions with trials; vendor messaging rejects advertising and sale of personal data as the funding model.

Mapy.com

Multi-mode route planning with regional live traffic
Plan car, walk, bike (touring/MTB/road), ski, public transport (primarily CZ), and selected Czech water routes with elevation and itinerary detail. Car routing can use live traffic and closures in AT, HR, CZ, DE, HU, IT, PL, SK, and SI per help docs—confirm coverage for your corridor before field dependence.
Offline maps with offline search, plan, and navigate
Download country or regional packages (basic, outdoor, winter, traffic styles; aerial excluded). Free accounts keep one offline country at a time (switchable); Premium removes the country limit. Offline search/routing only works inside downloaded areas and needs a Seznam login for download management.
Outdoor, winter, aerial, and traffic map layers
Outdoor maps show contours, waymarked trails, and bike routes; winter maps cover slopes, lifts, and cross-country context; traffic layers show density and incidents where published; aerial includes detailed orthophotos and historical archives for CZ/SK and selected countries. CZ basemap is Seznam-edited; abroad primarily OSM-derived.
Web, mobile, CarPlay, and Android Auto clients
Use the same product family on the web portal and native Android/iOS apps, with CarPlay and Android Auto called out in official getting-started help. My Mapy syncs saved places, routes, GPX, and activities across devices when logged in.
Mapy.com REST API for tiles, geocode, and routing
Developer portal (developer.mapy.com) exposes map tiles, address search/autocomplete, route planning, matrix routing, elevation, static maps/panoramas, and time-zone helpers on a credit model with free monthly credits and optional paid overage after explicit enablement. Same infrastructure family as the public portal per Seznam API docs.
Premium outdoor planning extras
Mapy.com Premium (logged-in annual subscription) adds unlimited offline countries, PRO planner drawing, activity-specific planning modes, HorizontAR peak labels, smartwatch apps, custom speed settings, and priority support—while core free maps and basic offline one-country use remain available.

Assurance & compliance: Magic Earth vs Mapy.com
Assurance & compliance	Magic Earth	Mapy.com
Independent security / no-logs audit	Not found Vendor privacy claims and internal data inventory PDF; no public independent audit PDF located.	Not found No public independent security or no-logs audit report found for Mapy.com
ISO 27001	Not found Not found on Magic Earth / Magic Lane consumer product pages in this research pass.	Not found No public ISO 27001 certificate scoped to Mapy/Seznam maps product found in this pass
SOC 2 / SOC 3	Not found	Not found No public SOC 2/3 report found on primary Seznam/Mapy pages
GDPR / EU data protection	Vendor claimed EU (NL) controller entity; privacy policy + data inventory published; confirm DPA/residencies for B2B use.	Vendor claimed Czech EU controller Seznam.cz, a.s.; detailed privacy principles and DPO published
US CLOUD Act exposure (indicative)	Partial NL BV, no known US parent; no public hosting/subprocessor list; Apple/Google store billing and possible third-party location/ID sharing (Play Data safety) prevent a clean low assessment. Not legal advice.	Partial EuropeanStack assessment: EU entity, no known US parent, Seznam-operated Czech DCs claimed—but third-country tech partners under SCCs may exist and no granular public subprocessor list. Not legal advice.
Data processing agreement (B2B)	Not found Consumer app privacy contacts published; no standard public B2B DPA download found for Magic Earth.	Not found No self-serve public B2B DPA package found for consumer Mapy; request via Seznam for API/business use
EU AI Act	Not applicable Consumer navigation app; not marketed as an AI system product in this research pass.	Not applicable Maps/navigation product; not marketed as an AI system for this evaluation

Considerations & known limitations: Magic Earth vs Mapy.com
Considerations & known limitations	Magic Earth	Mapy.com
Marketing privacy claims vs telemetry inventory	Medium Homepage claims (no personal data collection / no tracking) are stronger than the privacy policy, data inventory PDF (anonymous retention of some routing/search/traffic classes), and Google Play Data safety labels (possible third-party sharing of location and device IDs). Diligence should use the inventory and store labels, not marketing alone.	Niet vermeld
No public hosting / subprocessor schedule	Medium Primary cloud providers and data-region commitments for consumer backends are not published. Blocks clean EU-only / low CLOUD Act statements until the vendor supplies a schedule.	Niet vermeld
Essential vs Premium feature matrix can change	Low Offline maps, traffic, and dashboard integrations are Premium on the current pricing page. Packaging has moved from free-first toward freemium/subscription—re-check before relying on a specific free capability.	Niet vermeld
Closed-source consumer app, not enterprise MDM kit	Low No self-host path and limited public enterprise assurance artifacts. Fleet or regulated deployments need Magic Lane B2B contracts, not the store listing alone.	Niet vermeld
Feature availability varies by country	Low Vendor and store notes state some features (e.g. cameras, transit depth, traffic) are not available everywhere; validate on feature-availability pages for target countries.	Niet vermeld
Limited public security certification package	Niet vermeld	Medium No public ISO 27001/SOC 2 or independent audit PDF found for Mapy. Security/procurement teams must use questionnaires and contracts rather than downloadable attestations.
No public Mapy subprocessor inventory	Niet vermeld	Medium Seznam claims own/operated DCs and mentions third-country partners under SCCs without listing Mapy subprocessors. High-assurance buyers cannot verify all data paths from public pages alone.
Free offline limited to one country	Niet vermeld	Low Multi-country offline travel on free tier requires switching the single free country or Premium. Plan downloads before trips with weak connectivity.
Public transport planning primarily CZ	Niet vermeld	Low Help docs position public-transport planning as primarily Czech Republic for now—do not assume multi-country PT parity with Google.
Seznam account and optional Big Tech login	Niet vermeld	Low Offline management and Premium need Seznam login; app/store materials mention Google/Apple/Microsoft sign-in options that can expand third-party identity processing.

Geschiktheid

Magic Earth

Best fit when

Drivers and travellers who want offline map packs and turn-by-turn guidance without a Google Maps account
Cyclists, hikers, and truck drivers who need mode-specific or dimension-aware routing profiles
Privacy-minded consumers evaluating European-published navigation with freemium Essential access
Users who need CarPlay or Android Auto navigation on a non-Google map stack (Premium)
Teams piloting a consumer app first before considering Magic Lane B2B SDKs for embedded mobility

Poor fit when

Organisations requiring a signed B2B DPA, named EU hosting regions, and a public subprocessor list before pilot
Buyers who need fully open-source map clients and community map editing workflows
Operations that depend on the densest commercial POI and live transit coverage in every city
Deployments that must treat Google Play Data safety third-party location/ID sharing as a hard blocker without vendor clarification

Consider instead when

When: You need maximum real-time traffic, transit density, and commercial POI coverage with deep Android/Google ecosystem integration
Consider: Google Maps
Different privacy and account model; usually stronger live data breadth.
When: You want fully free offline OSM navigation without a freemium paywall or proprietary backend
Consider: Organic Maps or OsmAnd (community OSM clients; not currently in this catalog)
Trade vendor live traffic and dashboard polish for open/offline-first clients.
When: You need embeddable maps/routing for fleets, micromobility, or automotive products under contract
Consider: Magic Lane developer platform / SDK (same vendor, different product)
Do not assume the consumer Magic Earth app is the enterprise SKU.

Mapy.com

Best fit when

Hikers, cyclists, and travellers who want outdoor/winter cartography plus offline country packs
Drivers needing car navigation with published live traffic coverage in listed Central European countries
Teams preferring a Czech legal entity (Seznam.cz, a.s.) over Google Maps for consumer or light B2B map UX
Developers embedding tiles, geocoding, or routing via Mapy REST API with free credits for smaller traffic
Users who want one app spanning web, mobile, CarPlay/Android Auto, and My Mapy sync

Poor fit when

Requirements for self-hosted map servers or fully open-source client+server stacks
Procurement that mandates public ISO 27001/SOC 2 or a published full subprocessor list before shortlist
Global fleet/commercial navigation needing OEM-grade contracts beyond freemium consumer terms
Use cases that depend on Google-class POI social graph and ecosystem defaults outside Mapy’s strengths

Consider instead when

When: You primarily need sport-specific trail planning with bike-computer/e-bike sync ecosystems
Consider: komoot
komoot is outdoor-first; Mapy is broader (car/PT/API) with Seznam CZ ops
When: You want HERE commercial map stack offline multi-modal navigation under a Dutch controller
Consider: HERE WeGo
WeGo publishes AWS/Azure subprocessors; different ownership and assurance packaging
When: You need maximum global POI density, default OS integration, or Google ecosystem lock-in
Consider: Google Maps
US operator; stronger everyday urban/search network effects in many markets

Open questions for due diligence

Magic Earth

What cloud providers and regions host Magic Earth online services and Premium iOS cloud backup?
Will Magic Lane sign a B2B DPA and publish a consumer-app subprocessor list for organisational pilots?
Which third parties receive location or device IDs under Google Play Data safety, and under what legal bases?
Is there an independent security assessment or ISO/SOC roadmap for the Magic Earth stack?
How current is OSM enrichment versus Google/Apple POI freshness in our primary cities and truck corridors?

Mapy.com

Will Seznam sign a B2B DPA and share a current subprocessor list for Mapy/API workloads?
Are any ISO 27001/SOC reports available under NDA covering the maps/API stack?
Exact data categories retained for navigation, My Mapy sync, and Premium billing—confirm for your retention policy
API SLA, support channels, and commercial licence terms for production traffic beyond free credits