etracker vs Trackboxx

Vergleichen Sie etracker und Trackboxx nach Funktionen, Rechtsraum, Nachweisen und Einsatzpassung.

Beide als Alternativen zu: Google Analytics, Matomo

Hervorgehobene Zeilen unterscheiden sich zwischen den Produkten.

etracker vs Trackboxx: Überblick
MerkmalLogo: etrackeretrackerLogo: TrackboxxTrackboxx
HerkunftslandGermanyGermany
KategorieWeb AnalyticsWeb Analytics
Open SourceNeinNein
Self-HostedNeinNein
Zusammenfassung

German SaaS web and marketing analytics from JustRelate: cookieless default tracking, integrated tag/consent management, e-commerce and ad conversion sync on EU-hosted servers.

German cookie-free web analytics SaaS: day-rotating hash tracking, ecommerce and UTM dashboards, hosted analytics in Frankfurt with a published B2B DPA.

Tags
analyticsprivacygdprsaascookielessmarketing-analyticsconsent-managemente-commerce
analyticsprivacygdprsaascookie-freeecommerce

etracker

  • Interactive Dashboard and Reports

    The dashboard provides KPI overviews like visits, conversions, and bounce rates, segmented by device, location, or source. Users drill down dynamically across dimensions such as pages, campaigns, or custom segments. Reports export to CSV, PDF, or BI tools like Power BI. Near-real-time updates (under 30 minutes) help monitor live performance.

  • Onsite and UX Analysis

    Track user paths, scroll depths via scrollmaps projected on pages, and form interactions. Scroll reports segment by device or origin, showing engagement like time spent or exit points. Content analysis covers popular pages, internal searches, and downloads, revealing optimization opportunities without code changes.

  • E-Commerce and Marketing Tracking

    For stores, it measures funnels from product views to purchases, including carts, vouchers, and abandoned baskets at item level. Marketing tools handle UTM parameters, multi-attribution models, and server-side uploads to Google Ads, Meta, TikTok, and Microsoft Ads. Live journeys replay sessions in real time.

Trackboxx

  • Cookie-Free, GDPR-Compliant Tracking

    Trackboxx generates session hashes without storing personal data long-term. No consent banners needed, as confirmed by their data officers citing legitimate interest under Art. 6 GDPR. This yields 100% data capture, bypassing ad blocker losses common in other tools. Hashes renew daily, ensuring pseudonymity.

  • Real-Time Dashboards and Insights

    Dashboards display live visitors, page views, bounce rates, dwell times, geographic data, device breakdowns, and traffic sources in real time. UTM tracking and GSC integration reveal campaign performance and search keywords. Simple visuals suit non-experts, with time comparisons and public embeds for sharing.

  • E-Commerce and Conversion Analytics

    For online stores, Trackboxx monitors add-to-cart rates, checkout funnels, cart abandonment, revenue by location or channel, and top products. Set goals for conversions. Outgoing link tracking spots exit points. Bot filtering ensures metrics reflect human behavior accurately.