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Publytics

Cookieless web analytics SaaS for digital publishers: unsampled real-time and historical metrics, multi-site Network views, GA import, and EU-hosted measurement from an Italian company.

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Über 1.500 Publisher tracken Traffic mit Publytics – in Italien gebaut als Google-Analytics-Ersatz angesichts wachsender Privacy-Bedenken. Als Antwort auf das Ende von Google Analytics Universal 2023 liefert Publytics Echtzeit-Daten ohne Cookies oder persönliche Identifikatoren. Das Dashboard ähnelt dem vertrauten Universal-Layout, ergänzt um Geschwindigkeit und Publisher-spezifische Ansichten.

Mit Hauptsitz in Mailand verarbeitet die Plattform Daten in der EU – attraktiv für Sites mit EU-Besuchern. Publisher überwachen Pageviews, Unique Visitors und Bounce Rates sofort zur Content- und Ad-Optimierung. Anders als gesampelte Rivalen stammen alle Metriken aus vollständigen Datensätzen. Importe von Google Analytics 4 und anderen erhalten historische Trends.

Key capabilities

Publytics shows live pageviews, unique visitors, and top pages minute-by-minute, with options for 1-, 5-, or 30-minute spans. No sampling ensures exact counts, unlike GA4's estimates. Publishers spot traffic spikes from social shares or breaking news instantly, aiding quick editorial responses.

Users build reports with standard or custom metrics like author tags or categories. Filter tables via a query builder for SQL-like precision. Export as PDF or CSV without limits. Multi-site networks combine data from up to 20 sites (Business plan), revealing group trends.

Pull in GA4 or other data to maintain continuity. Plans retain 5-10 years or unlimited history. Compare periods, track growth over decades, and analyze geographies down to cities. Custom events track CTAs, while UTM parameters monitor campaigns.

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Häufig gestellte Fragen

Publytics offers a 14-day free trial with no credit card needed. Paid plans scale by monthly pageviews via Lite, Business, or Enterprise tiers. Pricing is straightforward, billed monthly or annually (with two months free on yearly). Contact for exact quotes based on traffic.

Yes. It uses no cookies or personal data, fully complies with GDPR, CCPA, and PECR. Data is anonymized, EU-hosted, and user-owned with no third-party sharing. A Data Processing Agreement (DPA) is available.

  • Google Analytics 4: Powerful but complex, sampled data, privacy concerns.
  • Matomo: Open-source, self-hosted option; requires maintenance.
  • Plausible: Simple privacy tool; lacks advanced publisher metrics.