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Simple Analytics

Dutch privacy-first web analytics SaaS: cookieless pageviews and campaigns without visitor IDs or stored IPs, EU-hosted by Simple Analytics B.V. in Amsterdam.

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Über 30.000 Nutzer tracken Websites mit Simple Analytics – in den Niederlanden gebaut für strenge europäische Datenschutzregeln. Während Regulierer in Frankreich und Österreich Google Analytics' Compliance hinterfragen, wenden sich Unternehmen Alternativen zu, die von Anfang an keine personenbezogenen Daten erfassen. Simple Analytics passt dazu: Page Views und Besucher ohne Cookies oder IP-Adressen, Aggregation über Browser-Referrer. Keine Consent-Banner, funktioniert trotz Ad-Blockern.

Amsterdam, Simple Analytics B.V. Leichtgewichtiges Script unter 4 KB, schnelle Ladezeiten. Daten auf niederländischen Servern, verschlüsselt. Dashboard mit Light/Dark-Mode, iOS-App. Von Indie-Projekten bis Behörden für Nutzer, die Big-Tech-Datenpraktiken meiden. KI-Queries und automatisierte Reports balancieren Einfachheit und Nutzen.

Key capabilities

Simple Analytics collects no personal data. It uses referrers to count unique visitors without IPs or fingerprints. No consent needed, no banners required. Data processes server-side for aggregation. This setup passes strict reviews from bodies like France's CNIL. Servers encrypt data at rest and in transit, hosted solely in the Netherlands. Users avoid fines and gain trust signals for visitors.

The interface displays core stats: views, visitors, referrers, geography, devices, browsers, OS, screens. View trends, segments by UTM, filter results. Light/dark modes and iOS app provide access anywhere. Block own visits or IP ranges. Retention varies by plan: 30 days free, up to 5 years on Team. Intuitive for quick insights, no steep learning curve.

Query data via AI chat: "How did traffic change last week?" Track events automatically—clicks, downloads, forms. Set goals and funnels. Import Google Analytics data. Export to BI tools, Looker Studio, or API for raw/aggregated files. Email reports schedule automatically. Ad-blocker resistant for accurate counts. Lightweight script boosts speed. Plugins for WordPress, GTM, frameworks.

Team plan adds custom views, role-based access, API exports. Enterprise offers unlimited scaling, dedicated storage, SLAs. Bypass ad blockers, block spam referrers. iOS widgets for real-time spikes. Open roadmap lets users vote features. Transparent operations share revenue, costs publicly.

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Häufig gestellte Fragen

Yes, a free plan exists forever for hobby sites: up to 5 sites, 1 user, unlimited pageviews (fair use), 30-day history. A 14-day trial unlocks all features, no card needed. Paid starts at €15/month for Simple (10 sites, 3-year retention, events). Team €40/month (20 sites, 5-year data, API). Enterprise custom, usage-based on pageviews/events. Annual saves 2 months. Cancel anytime.

Yes, by design. No cookies, no PII collected or stored. Uses referrers for uniques, server-side aggregation. Complies with GDPR, ePrivacy, PECR, CCPA, UK GDPR. Data stays in Netherlands. Documentation details metrics collected. Legal teams approve directly; no consent required.

  • Plausible Analytics: Open-source inspired, lightweight, EU-based but no hosted AI or mobile app.
  • Fathom Analytics: Simple, privacy-focused, but Canadian-hosted with shorter retention.
  • Matomo: Feature-rich, self-hosted option; more complex setup, potential PII if misconfigured.