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Logo: Reveal Reach

Reveal Reach

Free Chrome extension that surfaces Meta Ads Library EU reach on every ad card, sorts by reach, and estimates spend from your own CPM and frequency.

Teilweise in der EU gehostet
chrome-extensionmeta-ad-libraryad-intelligencedsa-transparencyeu-reachfree
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Reveal Reach (also listed as Reveal Ad Library Reach & estimate Adspend in the Chrome Web Store) is a free Chrome extension from Pantheon that runs on top of Meta's public Ads Library. After you search ads for an EU country, it opens ad details for you and writes Meta's Digital Services Act EU reach figure onto each card, including grouped creatives.

It exists because the Ads Library already publishes EU reach under the DSA, but the number sits behind per-ad detail panels and is awkward to compare at page scale. Reveal Reach turns that into a scan-and-sort workflow: analyze the visible results, sort by reach, and estimate spend with your own CPM and frequency.

The concrete differentiator is that reach and report data stay in the browser tab. Account data uses Google Firebase; the Ads Library figures themselves are not uploaded to Pantheon servers according to the product privacy policy.

EU-operatedFreeChrome extensionLibrary data stays localDSA EU reach overlay

Shortlist when your team already researches Meta ads in EU countries and needs DSA EU reach on every Ads Library card plus sort and rough spend math without a SaaS seat. Skip when you need non-EU reach, audited B2B assurance, or a full competitor archive with creative adaptation; use Pantheon.ad or a broader intel suite instead.

Key capabilities

On facebook.com/ads/library searches with an EU country selected, Analyze Ads opens ad details and shows Meta's DSA EU reach on each card, including grouped creatives that share copy and media.

After analysis, Sort by Reach (Desc) reorders the current results page so the widest EU distribution rises first, without exporting to a spreadsheet first.

You enter CPM and frequency; the extension estimates spend as (reach / 1,000) × CPM × frequency and can show spend-per-day style figures on cards. Values are estimates, not Meta-reported commercial spend.

Each analyzed ad can open a print-ready report with creative, page name, copy, headline, EU reach, estimated spend, and, when Meta provides it, EU audience breakdown by age, gender, and location.

Privacy policy: library reach and creative data are read in-page and kept in the tab for UI and reports; they are not sent to Pantheon servers. Account email uses Firebase; CPM/frequency stay in chrome.storage.local.

Auf einen Blick

HQ
Villeurbanne, France
Legal entity
HERALD&COLUMBIA (EI), SIREN 893340760
Product type
Free Chrome extension (Chromium)
Commercial model
Free account; no paid plans on current site
Parent product
Pantheon.ad (ads intelligence SaaS)

Best fit when

  • Marketers comparing active Meta creatives in EU Ads Library searches
  • Agencies that want reach-sorted shortlists before deeper competitive work
  • Teams that accept spend as CPM×frequency estimates rather than Meta-reported spend
  • Users who want PDF snapshots of creative, copy, and EU audience breakdown
  • Buyers who prefer a free Chrome workflow over a paid ad-intel seat for reach alone

Poor fit when

  • Campaigns and research limited to non-EU delivery with no DSA EU reach field
  • Procurement needing ISO/SOC evidence or a signed DPA specific to this extension
  • Teams that need saved competitor archives, radar agents, or AI ad adaptation (see Pantheon.ad)
  • Anyone expecting exact advertiser spend rather than parameterized estimates

Consider instead when

  • When: You need offer-scoped Meta ad radar, persuasion analysis, and copy adaptation

    Consider: Pantheon.ad

    Same French operator; paid SaaS beyond the free library overlay

  • When: You need multi-channel competitive traffic and market footprint, not only Meta Ads Library reach

    Consider: Similarweb or a full ad-spy suite

    Broader scope; different jurisdiction and commercial model

  • When: You only need occasional single-ad checks

    Consider: Meta Ads Library Transparency by location (manual)

    No extension required; slower for page-scale comparison

Gerichtsbarkeit & Eigentum

Rechtsträger
HERALD&COLUMBIA (entrepreneur individuel), SIREN 893340760, Villeurbanne
Anwendbares Recht
France
US-Mutter / Kontrolle
Keine bekannte US-Mutter
CLOUD-Act-Exposition (indikativ)
Medium
Hosting / Residenz
Domain / DienstRolleBetreiberStatusNachweis
www.transparencyads.comMarketing siteNetlify · NetlifyNicht EUPrivacy policy Website section: static site hosted by Netlify
Firebase Auth / FirestoreAccount authentication and user recordGoogle LLC (Firebase) · GoogleNicht EUPrivacy policy Third-Party Services: Google Firebase Authentication and Cloud Firestore
Meta Ads Library page (in-browser)EU reach and creative read pathLocal browser tab (reads Meta page data)UnbekanntPrivacy policy: data kept in tab memory; never sent to Pantheon servers

French EI operator with no known US parent. Account storage uses Google Firebase (US-group). Site host Netlify is US-group. Indicative only, not legal advice.

Nachhaltigkeit

Nicht gefunden

No public sustainability or renewable-energy page found for Reveal Reach or transparencyads.com as of research date.

  • Independent security / no-logs auditNot found
  • ISO 27001Not found
  • SOC 2 / SOC 3Not found
  • GDPR / EU data protectionVendor claimed
  • +3

Considerations & known limitations

  • HighEU delivery reach only

    Without Meta DSA EU reach on the ad, the core overlay has nothing to show. Non-EU-only campaigns are out of scope.

  • MediumSpend figures are estimates

    Formula depends on your CPM and frequency inputs. Useful for ranking budgets, not for finance-grade competitor spend.

  • MediumGoogle Firebase account storage

    Free accounts rely on Google Firebase Auth/Firestore even though library ad data is claimed to stay local. Relevant for CLOUD Act and vendor diligence.

  • MediumThin public assurance pack

    No public ISO/SOC/audit package or extension-specific DPA found. Heavier procurement may stall.

  • MediumDepends on Meta Ads Library UI

    Reads GraphQL/DOM from Meta's page. Meta UI or transparency-field changes can break badges until the extension is updated.

Open questions for due diligence

  • Will the operator sign a B2B DPA that names Firebase/Netlify/Web3Forms subprocessors for extension accounts?
  • Which Firebase/Google Cloud regions hold Reveal Reach user records?
  • Is there an independent security review of the content-script permissions and local data handling?
Request vendor DPA / enterprise contact
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Häufig gestellte Fragen

No for EU reach. Meta publishes the EU reach field for ads delivered in the European Union under the DSA. Ads Library searches should use an EU country. Delivery limited to non-EU markets typically has no EU reach for the extension to show.

No. Commercial ads in the library do not expose real spend. Reveal Reach multiplies EU reach by the CPM and frequency you supply. Use it for order-of-magnitude comparison. Real CPMs vary by bidding, objective, placement, and audience.

Install from the Chrome Web Store on desktop Chrome or Chromium, then sign in with Google or email/password via Firebase. A Facebook login is not required for the public Ads Library. The extension content scripts target facebook.com/ads/library pages.

Account email (and hashed password if applicable) is stored with Google Firebase Auth/Firestore. CPM, frequency, and transient report payloads use chrome.storage.local. Per the privacy policy, Ads Library reach and creatives stay in the browser and are not uploaded to Pantheon servers.

Use Reveal Reach for free in-library EU reach, sorting, and PDF snapshots. Choose Pantheon.ad when you need offer-scoped radar, longevity monitoring, persuasion analysis, or AI adaptation of surviving ads into your brand voice.