etracker vs Offen Fair Web Analytics

Comparez etracker et Offen Fair Web Analytics sur les capacités, la juridiction, les garanties et l'adéquation pour les acheteurs européens.

Tous deux listés comme alternatives à: Google Analytics, Matomo

etracker

Germany· Web Analytics

Germany· Web Analytics

Les lignes surlignées diffèrent entre les deux produits.

etracker vs Offen Fair Web Analytics: Aperçu
Caractéristique	etracker	Offen Fair Web Analytics
Pays d'origine	Germany	Germany
Catégorie	Web Analytics	Web Analytics
Open source	Non	Oui
Auto-hébergé	Non	Oui
Résumé	German SaaS web and marketing analytics from JustRelate: cookieless default tracking, integrated tag/consent management, e-commerce and ad conversion sync on EU-hosted servers.	Open-source, self-hosted web analytics with opt-in consent, browser-side end-to-end encryption, and a shared Auditorium so visitors can see and control their own usage data.
Tags	analytics privacy gdpr cookieless marketing-analytics saas consent-management e-commerce	analytics privacy gdpr open-source self-hosted opt-in e2e-encryption

Interactive Dashboard and Reports
The dashboard provides KPI overviews like visits, conversions, and bounce rates, segmented by device, location, or source. Users drill down dynamically across dimensions such as pages, campaigns, or custom segments. Reports export to CSV, PDF, or BI tools like Power BI. Near-real-time updates (under 30 minutes) help monitor live performance.
Onsite and UX Analysis
Track user paths, scroll depths via scrollmaps projected on pages, and form interactions. Scroll reports segment by device or origin, showing engagement like time spent or exit points. Content analysis covers popular pages, internal searches, and downloads, revealing optimization opportunities without code changes.
E-Commerce and Marketing Tracking
For stores, it measures funnels from product views to purchases, including carts, vouchers, and abandoned baskets at item level. Marketing tools handle UTM parameters, multi-attribution models, and server-side uploads to Google Ads, Meta, TikTok, and Microsoft Ads. Live journeys replay sessions in real time.

Self-Hosted Deployment with Minimal Overhead
Offen installs via a single binary or Docker image, requiring basic server resources. Operators embed a script to track pages across sites. No complex setup—configuration happens through environment variables. This keeps data on-premises, aiding compliance and reducing latency. Supports subdomains and team sharing for enterprises managing multiple properties.
User-Controlled Data Access via Auditorium
Users enter the Auditorium with a first-party cookie to view their metrics: unique sessions, top pages visited. Explanations clarify each stat's meaning and privacy impact. Opt-out or data deletion is instant. Operators see aggregates like real-time page views, unique users, without personal identifiers. End-to-end encryption prevents server access to raw data.
Essential Metrics and Filtering Options
Track page views, unique users/sessions, top pages, weekly retention. Filter by URL patterns, location, referrer, UTM parameters, landing, or exit pages. Real-time updates and visualizations help optimize content. No bloat—focuses on actionable insights without invasive profiling.
Customizable Consent and Multilingual Support
The consent banner adjusts for color, shape, and fonts. Displays in users' preferred language from six options. Developers extend via open-source contributions. Comprehensive docs cover monitoring, UTM tagging, and troubleshooting.