etracker vs Plausible Analytics

Comparez etracker et Plausible Analytics sur les capacités, la juridiction, les garanties et l'adéquation pour les acheteurs européens.

Tous deux listés comme alternatives à: Google Analytics, Matomo

Les lignes surlignées diffèrent entre les deux produits.

etracker vs Plausible Analytics: Aperçu
CaractéristiqueLogo: etrackeretrackerLogo: Plausible AnalyticsPlausible Analytics
Pays d'origineGermanyEstonia
CatégorieWeb AnalyticsWeb Analytics
Open sourceNonOui
Auto-hébergéNonOui
Résumé

German SaaS web and marketing analytics from JustRelate: cookieless default tracking, integrated tag/consent management, e-commerce and ad conversion sync on EU-hosted servers.

Estonian open-source, cookieless web analytics (AGPLv3): lightweight script, EU-owned hosting on Hetzner/UpCloud/Bunny, managed Cloud plus self-hosted Community Edition.

Tags
analyticscookielessprivacygdprsaasmarketing-analyticsconsent-managemente-commerce
analyticscookielessprivacygdprsaasweb-analyticsopen-sourceself-hostedestoniagoogle-analytics-alternative

etracker

  • Interactive Dashboard and Reports

    The dashboard provides KPI overviews like visits, conversions, and bounce rates, segmented by device, location, or source. Users drill down dynamically across dimensions such as pages, campaigns, or custom segments. Reports export to CSV, PDF, or BI tools like Power BI. Near-real-time updates (under 30 minutes) help monitor live performance.

  • Onsite and UX Analysis

    Track user paths, scroll depths via scrollmaps projected on pages, and form interactions. Scroll reports segment by device or origin, showing engagement like time spent or exit points. Content analysis covers popular pages, internal searches, and downloads, revealing optimization opportunities without code changes.

  • E-Commerce and Marketing Tracking

    For stores, it measures funnels from product views to purchases, including carts, vouchers, and abandoned baskets at item level. Marketing tools handle UTM parameters, multi-attribution models, and server-side uploads to Google Ads, Meta, TikTok, and Microsoft Ads. Live journeys replay sessions in real time.

Plausible Analytics

  • Suivi respectueux de la vie privée sans cookies

    Aucune donnée personnelle ni cookie — données agrégées dans l'UE. Avantages : mesure souvent conforme au RGPD sans bannière de consentement, plus de confiance des visiteurs, risque d'amende réduit.

  • Script léger et rapide

    Nettement plus petit que GA, tableau de bord en temps réel. Améliore SEO et vitesse, faible empreinte carbone — insights actionnables sans complexité.

  • Analyses avancées et intégrations

    Objectifs, entonnoirs, revenus, segments ; connexion à GSC et WordPress. Analyse approfondie sans interface surchargée.