etracker vs Publytics

Comparez etracker et Publytics sur les capacités, la juridiction, les garanties et l'adéquation pour les acheteurs européens.

Tous deux listés comme alternatives à: Google Analytics, Matomo

Les lignes surlignées diffèrent entre les deux produits.

etracker vs Publytics: Aperçu
CaractéristiqueLogo: etrackeretrackerLogo: PublyticsPublytics
Pays d'origineGermanyItaly
CatégorieWeb AnalyticsWeb Analytics
Open sourceNonNon
Auto-hébergéNonNon
Résumé

German SaaS web and marketing analytics from JustRelate: cookieless default tracking, integrated tag/consent management, e-commerce and ad conversion sync on EU-hosted servers.

Cookieless web analytics SaaS for digital publishers: unsampled real-time and historical metrics, multi-site Network views, GA import, and EU-hosted measurement from an Italian company.

Tags
cookielessprivacygdpranalyticsmarketing-analyticssaasconsent-managemente-commerce
cookielessprivacygdprweb-analyticspublishersreal-time

etracker

  • Interactive Dashboard and Reports

    The dashboard provides KPI overviews like visits, conversions, and bounce rates, segmented by device, location, or source. Users drill down dynamically across dimensions such as pages, campaigns, or custom segments. Reports export to CSV, PDF, or BI tools like Power BI. Near-real-time updates (under 30 minutes) help monitor live performance.

  • Onsite and UX Analysis

    Track user paths, scroll depths via scrollmaps projected on pages, and form interactions. Scroll reports segment by device or origin, showing engagement like time spent or exit points. Content analysis covers popular pages, internal searches, and downloads, revealing optimization opportunities without code changes.

  • E-Commerce and Marketing Tracking

    For stores, it measures funnels from product views to purchases, including carts, vouchers, and abandoned baskets at item level. Marketing tools handle UTM parameters, multi-attribution models, and server-side uploads to Google Ads, Meta, TikTok, and Microsoft Ads. Live journeys replay sessions in real time.

Publytics

  • Real-Time Monitoring

    Publytics shows live pageviews, unique visitors, and top pages minute-by-minute, with options for 1-, 5-, or 30-minute spans. No sampling ensures exact counts, unlike GA4's estimates. Publishers spot traffic spikes from social shares or breaking news instantly, aiding quick editorial responses.

  • Customizable Dashboards and Reports

    Users build reports with standard or custom metrics like author tags or categories. Filter tables via a query builder for SQL-like precision. Export as PDF or CSV without limits. Multi-site networks combine data from up to 20 sites (Business plan), revealing group trends.

  • Historical Data Import and Long-Term Storage

    Pull in GA4 or other data to maintain continuity. Plans retain 5-10 years or unlimited history. Compare periods, track growth over decades, and analyze geographies down to cities. Custom events track CTAs, while UTM parameters monitor campaigns.