Friendly Analytics vs Simple Analytics

Comparez Friendly Analytics et Simple Analytics sur les capacités, la juridiction, les garanties et l'adéquation pour les acheteurs européens.

Tous deux listés comme alternatives à: Fathom Analytics, Google Analytics, Hotjar, Matomo

Les lignes surlignées diffèrent entre les deux produits.

Friendly Analytics vs Simple Analytics: Aperçu
CaractéristiqueLogo: Friendly AnalyticsFriendly AnalyticsLogo: Simple AnalyticsSimple Analytics
Pays d'origineSwitzerlandNetherlands
CatégorieWeb AnalyticsWeb Analytics
Open sourceOuiNon
Auto-hébergéOuiNon
Résumé

Swiss Matomo-as-a-Service: cookieless-by-default web analytics with heatmaps, funnels, and ecommerce, product data hosted in Switzerland, plus enterprise DPA and on-prem options.

Dutch privacy-first web analytics SaaS: cookieless pageviews and campaigns without visitor IDs or stored IPs, EU-hosted by Simple Analytics B.V. in Amsterdam.

Tags

Friendly Analytics

  • Suivi sans cookies et sans bannière requise

    Friendly Analytics fonctionne sans cookies par défaut, éliminant pop-ups. Setup conforme RGPD et nFADP suisse, évitant chutes conversion liées aux avis intrusifs — études montrent bannières pouvant couper taux jusqu'à 10 %. Adresses IP anonymisées automatiquement ; périodes rétention ajustables pour conformité.

  • Heatmaps, enregistrements de session et entonnoirs

    Outils visuels révèlent interactions : heatmaps montrent clics et scrolls, replays session respectueux confidentialité démontrent parcours, analyse entonnoir identifie abandons conversions ou formulaires. Améliorations UX concrètes sans collecte données personnelles, aidant décisions design et contenu.

  • Tag manager, tests A/B et suivi e-commerce

    Tag manager intégré déploie codes flexiblement. Tests A/B comparent variantes pages ; rapports e-commerce détaillent ventes et paniers ; exports pub alimentent conversions vers APIs Google ou Bing en privé. Rapports custom, vues temps réel et segmentation complètent toolkit pour mesure performance précise.

Simple Analytics

  • Privacy by Design, No Cookies or PII

    Simple Analytics collects no personal data. It uses referrers to count unique visitors without IPs or fingerprints. No consent needed, no banners required. Data processes server-side for aggregation. This setup passes strict reviews from bodies like France's CNIL. Servers encrypt data at rest and in transit, hosted solely in the Netherlands. Users avoid fines and gain trust signals for visitors. (72 words)

  • Clean Dashboard with Essential Metrics

    The interface displays core stats: views, visitors, referrers, geography, devices, browsers, OS, screens. View trends, segments by UTM, filter results. Light/dark modes and iOS app provide access anywhere. Block own visits or IP ranges. Retention varies by plan: 30 days free, up to 5 years on Team. Intuitive for quick insights, no steep learning curve. (68 words)

  • AI Insights, Events, and Integrations

    Query data via AI chat: "How did traffic change last week?" Track events automatically—clicks, downloads, forms. Set goals and funnels. Import Google Analytics data. Export to BI tools, Looker Studio, or API for raw/aggregated files. Email reports schedule automatically. Ad-blocker resistant for accurate counts. Lightweight script boosts speed. Plugins for WordPress, GTM, frameworks. (70 words)

  • Advanced Tools for Teams and Scale

    Team plan adds custom views, role-based access, API exports. Enterprise offers unlimited scaling, dedicated storage, SLAs. Bypass ad blockers, block spam referrers. iOS widgets for real-time spikes. Open roadmap lets users vote features. Transparent operations share revenue, costs publicly. (52 words)