Friendly Analytics vs Pirsch Analytics

Vergelijk Friendly Analytics en Pirsch Analytics op mogelijkheden, rechtsgebied, waarborgen en geschiktheid voor Europese kopers.

Beide vermeld als alternatief voor: Fathom Analytics, Google Analytics, Hotjar, Matomo

Gemarkeerde rijen verschillen tussen de twee producten.

Friendly Analytics vs Pirsch Analytics: Overzicht
KenmerkLogo: Friendly AnalyticsFriendly AnalyticsLogo: Pirsch AnalyticsPirsch Analytics
Land van herkomstSwitzerlandGermany
CategorieWeb AnalyticsWeb Analytics
Open sourceJaJa
Self-hostedJaNee
Samenvatting

Swiss Matomo-as-a-Service: cookieless-by-default web analytics with heatmaps, funnels, and ecommerce, product data hosted in Switzerland, plus enterprise DPA and on-prem options.

Cookie-free web analytics from Emvi Software GmbH in Germany: hash-based visitor IDs, open-source core, Hetzner-hosted SaaS with funnels, events, and agency white-label.

Tags
analyticsprivacyopen-sourcegdprmatomoswitzerlandnfadpenterpriseself-hosted
analyticsprivacyopen-sourcegdprweb-analyticscookie-freesaasgermanyserver-side-tracking

Friendly Analytics

  • Cookieless Tracking and No Banner Requirement

    Friendly Analytics operates without cookies by default, eliminating the need for pop-up banners. This setup complies with GDPR and Switzerland's nFADP, while avoiding conversion drops linked to intrusive notices—studies show banners can cut rates by up to 10%. IP addresses anonymize automatically, and data retention periods adjust for compliance.

  • Heatmaps, Session Recordings, and Funnels

    Visual tools reveal user interactions: heatmaps show clicks and scrolls, privacy-safe session replays demonstrate journeys, and funnel analysis pinpoints drop-offs in conversions or forms. These provide concrete UX improvements without personal data collection, aiding decisions on page design and content.

  • Tag Manager, A/B Testing, and E-Commerce Tracking

    A built-in tag manager deploys codes flexibly. A/B tests compare page variants, e-commerce reports detail sales and carts, and ad exports feed conversions to Google or Bing APIs privately. Custom reports, real-time views, and segmentation round out the toolkit for precise performance measurement.

Pirsch Analytics

  • Real-Time Dashboard and Core Metrics

    The intuitive dashboard shows pageviews, unique visitors, bounce rates, sessions, referrers, devices, browsers, operating systems, and locations in real time. Filters let users slice data by time, tags, or events with one click. Saved views and time comparisons speed analysis. Automatic email reports and traffic spike alerts keep teams informed without constant checks. Data exports to CSV provide flexibility.

  • Advanced Analytics Tools

    Beyond basics, Pirsch tracks custom events like button clicks or signups, sets conversion goals, and maps multi-step funnels to spot drop-offs. A/B testing and segmentation use tags for attribution. Session exploration reveals individual paths, including outbound links, downloads, and 404s. Webhooks integrate with other apps. E-commerce revenue tracking and custom event metrics add depth for Plus and Enterprise users.

  • Seamless Integrations and Customization

    Add via JS snippet, server-side API, or plugins for WordPress, Shopify, Webflow, Laravel, Drupal, Framer, React, Vue, Angular, and Go. Import historical data from competitors. White-label with custom domains, themes, logos for agencies. Unlimited members, teams, and data retention. Enterprise offers SAML SSO, raw data access, and on-premise options. All plans include 100% data ownership.