Insights
Austria· Web Analytics
Insights vs Stormly
Vergelijk Insights en Stormly op mogelijkheden, rechtsgebied, waarborgen en geschiktheid voor Europese kopers.
Beide vermeld als alternatief voor: Google Analytics
Stormly
Netherlands· Web Analytics
Gemarkeerde rijen verschillen tussen de twee producten.
| Kenmerk | Insights | Stormly |
|---|---|---|
| Land van herkomst | Austria | Netherlands |
| Categorie | Web Analytics | Web Analytics |
| Open source | Ja | Nee |
| Self-hosted | Nee | Nee |
| Samenvatting | Austrian privacy-first hosted web analytics: page views and custom events without cookies or stored visitor IPs, with an MIT open-source JS client (backend uses Google Firebase). | Dutch SaaS product analytics for e-commerce teams: SKU-aware reports, AI-assisted anomaly and root-cause insights, and Shopify/Adobe Commerce/Segment/GTM-oriented connections under Monon B.V. (Amsterdam). |
| Tags |
Insights
Cookie-Free Tracking
Insights requires no cookies, eliminating the need for intrusive consent banners that can deter up to 20% of visitors from engaging further. Page views log automatically, capturing basics like visit duration and exit pages, all anonymized. This keeps sites faster and user-friendly while providing actionable data. (62 words)
Custom Event and User Flow Tracking
Developers can track interactions precisely: form submissions, video plays, scrolls past thresholds. The Insights.js library enables flexible event payloads, building detailed user journeys. Unlike basic privacy tools, it handles complex web apps, showing sequences from landing to conversion without personal identifiers. Documentation includes code samples for common setups. (68 words)
Built-In GDPR Compliance
No IP storage, no personal data retention—Insights sidesteps common pitfalls that led to fines against Google Analytics users. It complies with GDPR, CCPA and PECR out of the box. Transparency reports detail exact data points collected, and Firebase sub-processors handle only anonymized loads. European hosting via Austrian firm ensures data stays in compliant jurisdictions. (72 words)
Lightweight and Transparent Code
The script loads under 10KB gzipped, outperforming bulkier rivals. Full event tracking remains performant even on low-end devices. Source code for the client-side tracker is public on GitHub, allowing audits. Pricing transparency matches: flat monthly rates based on event volume, cancellable anytime without overages. (58 words)
Stormly
AI Agent for Automated Insights
Stormly's AI agent scans data for trends, anomalies, and issues like conversion drops or product spikes. It generates plain-language summaries with recommendations, delivered via email daily or weekly. Users get explanations like "why conversions fell on mobile" or "what caused returns in Region X," plus next steps. This cuts digging time, with 2 AI credits in the free trial.
Pre-Built E-Commerce Reports
A library of SKU-aware reports addresses common queries: New Arrivals flags underperformers early; Unviewed & Unsold alerts on fading products; Aha Moment pinpoints purchase predictors. Filters by brand, category, channel allow period comparisons. Dashboards support collaboration, notes, and teammate tags. Custom builds fill gaps without added fees.
Seamless Data Integrations
Connect in minutes to Shopify (events and product feed), Adobe Commerce via plugin, Google Tag Manager with tags, or CDPs like Segment. Behavioral filters handle complex paths, e.g., add-to-carts within 7 days of multi-product views. Supports APIs for React, Vue, and server-side. EU data residency ensures compliance from day one.