Piwik PRO vs Publytics

Vergelijk Piwik PRO en Publytics op mogelijkheden, rechtsgebied, waarborgen en geschiktheid voor Europese kopers.

Beide vermeld als alternatief voor: Adobe Analytics, Google Analytics, Matomo

Gemarkeerde rijen verschillen tussen de twee producten.

Piwik PRO vs Publytics: Overzicht
KenmerkLogo: Piwik PROPiwik PROLogo: PublyticsPublytics
Land van herkomstPolandItaly
CategorieWeb AnalyticsWeb Analytics
Open sourceNeeNee
Self-hostedNeeNee
Samenvatting

Polish privacy-first analytics suite combining web and mobile analytics, tag management, consent management, and real-time data activation for regulated teams.

Cookieless web analytics SaaS for digital publishers: unsampled real-time and historical metrics, multi-site Network views, GA import, and EU-hosted measurement from an Italian company.

Tags
privacygdpranalyticshipaaconsent-managementtag-managersaasenterpriseapi
privacygdprweb-analyticscookielesspublishersreal-time

Piwik PRO

  • Analytics Module

    Tracks web, mobile, product, and e-commerce interactions with 100% data fidelity—no sampling or caps. Real-time dashboards show live visitor behavior up to 24 hours back in top plans. Custom funnels, segmentation, and reports reveal drop-offs and paths. E-commerce specifics include revenue attribution and cart abandonment. Integrates with Shopify, BI tools, and Google Ads/Search Console for unified views. A neurorehabilitation hospital reported 40% more patient referrals after optimizing with these insights.

  • Tag Manager

    Deploys and manages tracking tags server-side or client-side, reducing load times and blocking risks. Debug tools verify setups instantly. Supports custom variables, triggers, and consent-linked firing. Streamlines migrations from Google Tag Manager, with templates for popular tools. Finance teams use it for compliant campaign tracking without third-party cookies.

  • Consent Manager

    Built-in CMP (powered by Cookie Information) scans sites, generates banners, and enforces preferences across 140+ regulations. Cookieless tracking continues for opted-out users via first-party methods. Handles data subject requests without code. Public sector users like the Dutch government deploy it for Digital Omnibus alignment, ensuring legitimate interest for analytics without blanket consent.

  • Data Activation

    Acts as a lightweight CDP, building profiles from behavioral events for real-time personalization. Sends segments to ad platforms, triggers emails, or shows on-site messages—like nudges for pricing page abandoners. Limits scale with plans (300 to unlimited profiles monthly). An energy provider cut customer journey steps using these activations.

Publytics

  • Real-Time Monitoring

    Publytics shows live pageviews, unique visitors, and top pages minute-by-minute, with options for 1-, 5-, or 30-minute spans. No sampling ensures exact counts, unlike GA4's estimates. Publishers spot traffic spikes from social shares or breaking news instantly, aiding quick editorial responses.

  • Customizable Dashboards and Reports

    Users build reports with standard or custom metrics like author tags or categories. Filter tables via a query builder for SQL-like precision. Export as PDF or CSV without limits. Multi-site networks combine data from up to 20 sites (Business plan), revealing group trends.

  • Historical Data Import and Long-Term Storage

    Pull in GA4 or other data to maintain continuity. Plans retain 5-10 years or unlimited history. Compare periods, track growth over decades, and analyze geographies down to cities. Custom events track CTAs, while UTM parameters monitor campaigns.