Ein Hersteller von Verankerungssystemen erzielte nach dem Wechsel zu Piwik PRO 98–99 % Übereinstimmung seiner Online-Transaktionen mit Buchhaltungsdaten – gegenüber 30 % unter Google Analytics. Diese Attributionstiefe stammt aus No-Sampling und vollständiger Datenerfassung auch in consent-eingeschränkten Umgebungen. In Polen entwickelt, genutzt von Europäischer Kommission und Microsoft, adressiert Piwik PRO die Kernspannung: zuverlässige Nutzer-Insights ohne Privacy-Verletzungen. Suite für Web- und Mobile-Tracking über Tausende Sites. Server in der EU halten Daten in konformen Grenzen. Über ein Jahrzehnt gewachsen von Analytics-Erweiterung zur vollständigen Plattform mit Tag Management und Echtzeit-Aktivierung. Regulierte Sektoren für Funnels, Custom Reports und BI-Integration unter GDPR und HIPAA.
Piwik PRO
Polish privacy-first analytics suite combining web and mobile analytics, tag management, consent management, and real-time data activation for regulated teams.
This entry was drafted from publicly available information and still needs human review before treating it as final due-diligence guidance.
Key capabilities
Tracks web, mobile, product, and e-commerce interactions with 100% data fidelity—no sampling or caps. Real-time dashboards show live visitor behavior up to 24 hours back in top plans. Custom funnels, segmentation, and reports reveal drop-offs and paths. E-commerce specifics include revenue attribution and cart abandonment. Integrates with Shopify, BI tools, and Google Ads/Search Console for unified views. A neurorehabilitation hospital reported 40% more patient referrals after optimizing with these insights.
Deploys and manages tracking tags server-side or client-side, reducing load times and blocking risks. Debug tools verify setups instantly. Supports custom variables, triggers, and consent-linked firing. Streamlines migrations from Google Tag Manager, with templates for popular tools. Finance teams use it for compliant campaign tracking without third-party cookies.
Built-in CMP (powered by Cookie Information) scans sites, generates banners, and enforces preferences across 140+ regulations. Cookieless tracking continues for opted-out users via first-party methods. Handles data subject requests without code. Public sector users like the Dutch government deploy it for Digital Omnibus alignment, ensuring legitimate interest for analytics without blanket consent.
Acts as a lightweight CDP, building profiles from behavioral events for real-time personalization. Sends segments to ad platforms, triggers emails, or shows on-site messages—like nudges for pricing page abandoners. Limits scale with plans (300 to unlimited profiles monthly). An energy provider cut customer journey steps using these activations.
Häufig gestellte Fragen
It offers a 30-day free trial for the Business plan (no credit card upfront). Paid tiers start at €35/month for up to 2 million actions. Enterprise is custom from €366/month.
Yes. Features like EU hosting, data anonymization, consent tools, and 100% ownership align with GDPR, CCPA, and 140+ laws. It's built for legitimate interest analytics without consent where allowed.
Matomo (open-source, self-hosted), Google Analytics (free but US-based, modeled data), Adobe Analytics (enterprise-scale, higher cost). Piwik PRO excels in out-of-box privacy and activation.